Tombras · 6 hours ago
Supervisor, Ad Technology
Tombras is a full-service, national advertising agency with a digital mindset, seeking a Supervisor, Ad Technology. The role involves leading consumer insights and audience intelligence efforts, transforming data into actionable research, and collaborating with various teams to inform campaign strategies.
AdvertisingMarketing
Responsibilities
Audience segmentation & insights: Build, analyze, and refine audience segments using Zeta and Attain data; translate findings into strategic recommendations for media and creative teams
Consumer behavior research: Investigate purchase patterns, media consumption habits, and lifestyle behaviors to uncover opportunities for client brands
Competitive & category intelligence: Research competitor positioning, market trends, and category dynamics; synthesize findings into clear, actionable briefs
Persona development: Create detailed consumer personas that inform creative direction, messaging strategy, and media targeting
Client presentations & storytelling: Present research findings directly to clients; craft compelling narratives that connect data to business outcomes
Cross-functional collaboration: Partner with Media, Strategy, Creative, and Analytics to embed audience insights into campaign planning and execution
Team leadership: Mentor and develop 1–2 analysts; set research priorities, review deliverables, and maintain quality standards
New business support: Contribute audience insights and research to RFPs and pitch presentations; help differentiate Tombras in competitive reviews
Qualification
Required
4–6 years in Ad Technologies, consumer insights, or related roles within an agency, ad-tech company, or brand
Strong analytical mindset with the ability to synthesize large datasets into clear, actionable insights
Excellent presentation and storytelling skills—comfortable presenting to clients and internal stakeholders
Working knowledge of data visualization tools (e.g., Looker, Tableau, or similar dashboards)
Familiarity with audience data platforms (e.g., Zeta, Attain, LiveRamp, or similar identity/data providers)
Understanding of the digital advertising ecosystem—audience targeting, media planning, and measurement basics
Curiosity-driven approach with a passion for understanding consumer behavior and market dynamics
Preferred
Experience leading or mentoring junior team members
Benefits
Unlimited PTO
Generous parental leave for primary and non-primary caregivers
Medical (PPO or High Deductible option) for employee + dependents
401(k) Participation
Employer-paid Dental & Vision
Company
Tombras
Tombras is a 450+ person, full-service agency with a digital mindset. We are one of the top independent agencies in North America.
Funding
Current Stage
Growth StageRecent News
Media Post
2025-12-25
2025-12-05
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