Burger King · 2 days ago
Director, Communication & Innovation, BK, LAC
Burger King is one of the world's largest quick service restaurant companies, and they are seeking a Director of Communication & Innovation to oversee product and menu innovation for the LAC region. This role will drive brand positioning, enhance brand awareness, and lead initiatives that build brand love and product leadership.
Food and BeverageFood DeliveryFranchiseHospitalityRestaurants
Responsibilities
Partner with global and regional marketing teams, field teams, and local franchisees to lead the innovation strategy, from ideation to market validation
Develop and manage innovation pipelines for key product categories, ensuring alignment with brand standards and guest expectations
Provide guidance on product standards, consumer testing, and quality assurance to maintain product consistency across markets
Lead the development of a regional communication strategy to enhance brand awareness and engagement
Collaborate with local franchisees and media agencies to create and execute effective communication strategies tailored to each market
Drive initiatives to maximize synergy between markets, optimizing costs on base products and new innovations
Work closely with Operations, Supply Chain, Quality Assurance, and external suppliers to bring innovative products to market and address issues with existing offerings
Implement brand culinary beliefs and ensure alignment across teams, partnering with franchisees and suppliers on menu development
Partner with media houses to optimize the communication and media strategy for greater reach and impact
Oversee the innovation process, setting up routines, timelines, and supporting tools to streamline execution
Lead regional initiatives to support efficient launches, including the development of project plans and detailed execution strategies
Ensure brand messaging consistency across all touchpoints, providing tools and guidelines for local markets
Qualification
Required
Bachelor's degree in Business Administration, Marketing, or a related field
5 plus years of experience in Consumer Marketing, Innovation, or Insights, preferably within the food, restaurant, or FMCG sectors
Strong knowledge of consumer marketing, analytics, and insights, with experience in media planning and optimization preferred
Excellent project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment
Strong leadership skills with the ability to influence cross-functional teams, franchisees, and agencies
Strong written and verbal communication skills; fluency in English and Spanish is required, with proficiency in additional Asian languages preferred
Passion for food and coffee, with a keen interest in trying new menu items and engaging in culinary experiences
Benefits
Comprehensive global paid parental leave program
Free telemedicine and mental wellness support
Company
Burger King
Burger King is a global chain of hamburger fast food restaurants. It is a sub-organization of Restaurant Brands International.
H1B Sponsorship
Burger King has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (7)
2024 (7)
2023 (4)
2022 (1)
2021 (4)
2020 (3)
Funding
Current Stage
Public CompanyTotal Funding
unknown2017-11-16Acquired
2011-01-01Private Equity
2006-05-18IPO
Recent News
2026-01-20
2026-01-16
Company data provided by crunchbase