Spotlight Media · 18 hours ago
Contracted Digital Advertising Expert
Spotlight Media is a results-driven creative agency based in Fargo, ND, specializing in marketing, web design, and digital advertising solutions. They are seeking a Digital Advertising Expert to execute advanced advertising campaigns, implement new technologies, and support reporting efforts to deliver ROI-driven results for their clients.
AdvertisingMarketingPublishingWeb Design
Responsibilities
Build Winning Strategies: Execute advanced advertising campaigns across Google Ads, Meta, The Trade Desk, and programmatic platforms
Drive ROI: Develop full-funnel strategies with customer journey mapping, conversion tracking, and data-driven decision-making
Collaborate & Advise: Provide expert recommendations to clients and internal teams
Implement Technology: Assist with onboarding and adoption of new advertising systems
Report Results: Handle performance analytics and campaign reporting
Qualification
Required
5+ Years Minimum Experience Required
Proven Strategist: 5+ years of digital advertising experience with strong ROI results
Advanced Technical Skills: Hands-on experience with Google Tag Manager, funnel building, and programmatic platforms
Optimization Expertise: Skilled in campaign optimization, tracking, and strategic execution
Client-Focused Communicator: Comfortable explaining strategies and results
Collaborative Contractor: Takes initiative while working well with a team
Technologies And Channels Experience Required: Google Ads (Search, Display, Video, Shopping, Performance Max), Meta Advertising (Facebook & Instagram Ads), The Trade Desk (Programmatic / DSP), Google Tag Manager, Google Analytics (GA4), Conversion Tracking Tools, Customer Journey Mapping, SEO and SEM Integration
Preferred
Fargo-based candidates strongly encouraged
Flexible schedule (remote work allowed, Fargo candidates preferred)
Benefits
Access to industry-leading advertising tools and platforms.
Flexible schedule (remote work allowed, Fargo candidates preferred).
Direct collaboration with our leadership team (Founder and Digital Lead).
Opportunity to lead advanced campaigns for regional and national clients.
A chance to help shape the growth of a fast-rising media company.