Eaton · 2 days ago
Utility Marketing Manager
United States
Full-time
Remote
Senior Level, Lead/Staff
$146K/yr - $215K/yr
10+ years expEaton is a leader in power management solutions, and they are seeking a Utility Marketing Manager to lead the development and implementation of marketing programs for utility products. The role involves market analysis, strategy development, and coordination of marketing communications to enhance product sales and efficiency in the utility sector.
Electric Vehicle
No H1B
Responsibilities
Identify emerging product and technology trends in utility industry. Works with product line management to close Eaton product and service gaps
Manage and coordinate Marketing Communications activities to ensure that corporate positioning is consistent with division and product line strategies
Manage market strategies to maximize sales and profit potential. Assists in business case development for new product development priorities, product specifications (incl. VOC), system functionality, and post introduction tracking
Assists in the introduction of all new products, including sales rep training, quote hit rates, profit goals, beta and target customers, promotional materials, release plans, forecast and inventory planning
Manage pricing/position strategies in relation to competitive market pressures and margin trends to ensure corporate objectives are met
Identify areas of opportunity for Sales Synergy to bring Pan-Eaton sales and marketing efforts together for increased penetration at specific accounts or segments (i.e., IOU, PPD, or Generation EPC’s.)
Ensure that appropriate business policies, practices, and relationships are established and maintained with customers and channel partners
Ensure that the needs of the North American Sales (NAS) for direction, information, tools, and training are met to enable them to exceed sales goals
Ensure that product development priorities are established based on approved programs to guide projects to successful completion. Ensure that products reflect consistent architectural support
Focus the product lines to ensure that the portfolio is well defined, understood, and communicated both internally and externally. Actively support cross-product line/business unit functions to further enhance Eaton’s total solution of offering to the customer
Work with the Product Line Managers, Regional Sales Leadership, Account Managers and Application Engineers to drive sales growth and commercial execution with NAS, customers & channel
Perform other duties as required to achieve departmental and product line objectives
Qualification
Required
Minimum 10 years' experience in electrical industry within sales and marketing functions
Proven experience in market analysis, marketing communications programs, product launches, and budget management
Bachelor's Degree from an accredited institution
Possess and maintain a valid driver's license
Eaton will not consider applicants for employment, immigration sponsorship or support for this position. This means that Eaton will not support any CPT, OPT, or STEM OPT plans, F-1 to H-1B, H-1B cap registration, O-1, E-3, TN status, I-485 job portability, etc
Preferred
Master's degree in business administration from an accredited institution
Experience in the Utility Industry (Utility market, standards making bodies, and technologies)
Operations and/or Product Line management work experience
Benefits
Health and Welfare benefits
Retirement benefits
Programs that provide for paid and unpaid time away from work
Company
Eaton
Eaton is an intelligent power management company dedicated to improving the quality of life and protecting the environment for people everywhere.
Founded in 1911Dublin, Dublin, IRL
10001+ employees
Funding
Current Stage
Late StageTotal Funding
$0.6MKey Investors
Michigan Economic Development Corporation
2023-06-22Grant· $0.6M
Leadership Team
Craig Arnold
Chairman and CEO
Gerard Devito
Vice President and Chief Technology Officer Eaton Vehicle Group
Recent News
The Buzz - Electric Vehicle News
2024-05-23
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