Detroit Symphony Orchestra · 13 hours ago
Email Marketing Manager
Detroit, MI
Full-time
Hybrid
Entry, Mid Level
$47K/yr - $54K/yr
2+ years expThe Detroit Symphony Orchestra (DSO) is known internationally for its trailblazing performances and commitment to community service. They are seeking an Email Marketing Manager to manage, develop, and execute promotional email campaigns aimed at driving audience and revenue growth across various DSO series.
CommunitiesMusicNon ProfitPerforming Arts
Responsibilities
Build the schedule for promotional emails across all curated series at the Detroit Symphony Orchestra
Work in close collaboration with the Loyalty Marketing Manager and team members in Advancement, Communications, and Learning & Engagement to devise strategies that help streamline and enhance the DSO’s overall email presence
Improve promotional email campaigns with strategic implementation of campaign personalization, campaign automation, and use these tools to develop email marketing funnels for patrons at the DSO
Analyze and refine email campaign performance and strategy using dynamic pricing tools and CRM data
Monitor and refine organization-wide marketing and communication email preferences in collaboration with Creative, Advancement, Learning & Engagement, and Communications teams
Serve as project manager for announcement and on-sale processes for select events during the season
Act as the lead for targeted promotions to activate different customer segments within our CRM. Work with Director of Growth Marketing to develop different targeted promotions that can be activated as needed
Ensure email lists are optimized for their respective campaigns and assist in the development of customized lists tailored to both email and digital marketing campaigns
Qualification
Required
2-4 years' experience in digital marketing/advertising, communications, business administration, or a related industry
Experience managing email campaigns and overseeing email campaign strategy; experience with email marketing software and WYSIWYG editing software(s)
Experience working with CRM and database software such as Salesforce, Zoho, Hubspot, or Tessitura
Understanding of SEO/SEM best practices
Functional knowledge of copywriting, graphic design, and HTML
Demonstrated high degree of adaptability, including experience adapting strategy and approach based on data
Ability to act independently, take initiative, and meet changing priorities; results and deadline-driven with the ability to stay organized in a fast-paced environment
Successful experience working in, and contributing to, a collaborative team environment
Preferred
Bachelor's degree in marketing or a business-related field, or an equivalent combination of education and experience
Experience using Tessitura
Knowledge of social media best practices
Experience with Adobe Creative Suite
Interest in performing arts and/or classical music
Benefits
$0 cost medical
Dental
Vision
Paid parental leave
403b retirement account
Great ancillary benefits
Company
Detroit Symphony Orchestra
Detroit Symphony Orchestra presents classical concert programs as well as pops, jazz, and educational performances.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$20.8MKey Investors
Fred A. and Barbara M. Erb Family FoundationDTE Energy Foundationwilliam Davidson Foundation
2022-03-07Grant· $1M
2021-11-30Grant· $0.3M
2019-07-07Grant· $1M
Leadership Team
Erik Rönmark
President and CEO
Linda Lutz
Vice President and Chief Financial Officer
Recent News
Seattle TechFlash
2025-06-25
Max & Marjorie Fisher Foundation
2024-10-29
Company data provided by crunchbase