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Tata Consultancy Services · 14 hours ago

Specialist Web analytics and SEO

Minneapolis, MN

Full-time

Onsite

Mid Level

$100K/yr - $120K/yr

Tata Consultancy Services is a leading global IT services, consulting, and business solutions organization. They are seeking a Specialist in Web Analytics and SEO to enhance website performance through technical SEO, structured data implementation, and core web vitals optimization.

Business Information SystemsConsultingInformation TechnologyIT Management

Responsibilities

Technical SEO Fundamentals: Expertise in site audits, crawlability, indexation, and resolving issues like canonical errors, broken links, and redirect chains

Web Development Knowledge: Solid understanding and ability to work with TOS team on topics of. HTML, CSS, and JavaScript, including modern frameworks (React, Vue, Angular) for optimizing client-side vs. server-side rendering

Structured Data & Schema: Ability to implement and validate structured data for rich results

Core Web Vitals Optimization: Techniques to improve page speed, LCP, INP, and FID metrics through caching, image optimization, and code efficiency

Server Log Analysis & Crawl Budget Management: Skilled in analyzing logs to identify crawl inefficiencies and optimize indexing

HTML, CSS, JavaScript: Ability to read and troubleshoot code for SEO impact

Structured Data & Schema Markup: Implementing and validating rich snippets

Core Web Vitals Optimization: Improving LCP, INP, and FID through performance tuning

Crawlability & Indexation: Managing robots.txt, XML sitemaps, canonical tags, and resolving crawl errors

Server Log Analysis: Using logs to monitor bot activity and optimize crawl budget

Automation & Scripting: Using Python for SEO automation and SQL for data analysis

SEO Tools Expertise: Screaming Frog, Google Search Console, Ahrefs, SEMrush

Qualification

Technical SEO FundamentalsWeb Development KnowledgeCore Web Vitals OptimizationAutomation & ScriptingSEO Tools ExpertiseStructured Data & SchemaServer Log AnalysisHTMLCSSJavaScript

Required

Technical SEO Fundamentals: Expertise in site audits, crawlability, indexation, and resolving issues like canonical errors, broken links, and redirect chains

Web Development Knowledge: Solid understanding and ability to work with TOS team on topics of HTML, CSS, and JavaScript, including modern frameworks (React, Vue, Angular) for optimizing client-side vs. server-side rendering