McKesson · 1 day ago
Regional Marketing Specialist
Irving, TX
Full-time
Onsite
Mid Level
$80K/yr - $133K/yr
4+ years expMcKesson is an impact-driven, Fortune 10 company that focuses on making quality healthcare more accessible and affordable. They are seeking a Regional Marketing Specialist to serve as a consultative partner for practices, advising them on local marketing strategies to drive patient volumes and managing relationships with various stakeholders.
BiopharmaBiotechnologyHealth CareInformation TechnologyPharmaceutical
Responsibilities
Serve as a consultative partner to practices in the designated region, analyzing local landscapes (referral and patient trends, competitive environment, market/practice dynamics) and recommending tailored marketing growth strategies for each practice
Build and maintain positive relationships with practice leadership, liaisons, and local marketers; meet regularly to review growth performance and provide proactive, data-driven marketing consultation
Advise on overall marketing spend and strategy, including media placement costs and vendor negotiations, making recommendations rather than executing purchases
Guide external communications (press releases, feature stories, byline articles), offering strategic input and recommendations to practices and marketing teams
Identify and recommend methods to measure performance and return on investment (ROI) of marketing activities
Project manage design work within The Network template system, collaborating with graphic designers via Workfront to deliver content for practice liaisons and marketers
Advise on a portfolio of marketing services that drive new patient visits (e.g., Reputation Management, brand awareness advertising, digital strategy), focusing on strategy and recommendations rather than direct execution
Advise on a portfolio of marketing services that drive new patient visits (e.g., Reputation Management, brand awareness advertising, digital strategy), focusing on strategy and recommendations rather than direct execution
Qualification
Required
Degree or equivalent and typically requires 4+ years of relevant experience
Proven ability to build, maintain, and strengthen long-term relationships with clients, stakeholders, and cross-functional teams
Demonstrated success in client relationship management, serving as a trusted advisor and primary point of contact
Strong verbal and written communication, relationship and presentation skills
Highly organized and detailed-oriented
Strong strategic, analytical, and critical problem-solving skills
Ability to plan ahead and prioritize tasks to achieve goals
Data-driven decision making with knowledge of marketing analytics such as Google Analytics, Google AdWords, and social media platforms
Willingness and ability to travel domestically (10-15%) as needed to support relationships and practice growth meetings
Preferred
Experience with Workfront, or other project management software
Proficient in Microsoft Applications
Strong customer service orientation and commitment to client satisfaction and retention
3 + years related experience, healthcare preferred
Benefits
Competitive compensation package
Annual bonus
Long-term incentive opportunities
Company
McKesson
McKesson distributes medical supplies, information technology, and care management products and services.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1994-11-18IPO
Leadership Team
Brian Tyler
CEO
Jim McAuliffe
CFO
Recent News
2026-01-23
2026-01-12
Company data provided by crunchbase