Flinn Scientific, Inc. · 14 hours ago
Director of Commerce & Growth
Batavia, IL
Full-time
Onsite
Director/Executive
10+ years expFlinn Scientific, Inc. is seeking a Director of Commerce & Growth who will own the revenue engine across eCommerce and demand generation. The role requires a strategic operator to lead and scale a high-performance growth model, focusing on revenue performance, digital merchandising, and cross-functional collaboration.
Education
Responsibilities
Own end-to-end growth performance across eCommerce and direct revenue channels
Drive KPIs including revenue, orders, AOV, conversion, and contribution margin
Lead growth forecasting, performance pacing, and scenario planning
Balance demand creation with inventory availability, merchandising priorities, and margin goals
Lead tradeoff conversations between brand, margin, and media investment
Own growth investment decisions based on CAC, LTV, and incremental ROI
Lead digital merchandising, on-site conversion strategy, and checkout optimization
Partner with UX, Product, and Tech to improve site flows and customer experience
Translate product, category, and promo strategies into site execution
Own full-funnel media strategy across paid digital, print/catalog, and performance
Lead attribution, media mix modeling, and incrementality testing
Set the strategy for paid performance, channel allocation, and ROI thresholds
Develop and drive the GTM launch calendar across categories, with clear unit and revenue targets
Align launch execution with merchandising, inventory risk, and promotional strategy
Own category-level planning and lifecycle revenue optimization
Create a performance cadence with clear metrics and post-launch readouts
Identify gaps in performance and course-correct quickly
Partner with Finance, Analytics, and Ops on forecasting and insights
Partner with Brand, Comms, and Content on launch strategy and positioning
Align closely with Merchandising, CX, and Operations for readiness and fulfillment
Serve as a strategic advisor to the CMO and leadership team on growth strategy
Qualification
Required
Bachelor's degree required; MBA or relevant advanced degree preferred
10+ years in growth, eCommerce, or demand generation leadership
Proven success driving revenue across direct/digital or omnichannel businesses
Strong analytical foundation with expertise in CAC, LTV, conversion, and attribution
Comfortable navigating ambiguity and building structure as you scale
Able to lead teams and influence across Product, Marketing, and Ops
Obsessed with performance, but know that people and process build lasting growth
Company
Flinn Scientific, Inc.
Flinn Scientific is a supplier of science supplies and lab equipment.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2014-10-01Private Equity
Leadership Team
Mac Gamse
Chief Executive Officer
J
Jim Hulslander
Chief Financial Officer
Recent News
2025-11-20
2025-07-16
Company data provided by crunchbase