Director of Marketing and Communications (Newark campus) jobs in United States
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Inside Higher Ed · 12 hours ago

Director of Marketing and Communications (Newark campus)

The Ohio State University at Newark and Central Ohio Technical College are seeking a full-time Director of Marketing and Communications. The successful candidate will be responsible for directing and managing activities to maintain a positive public image and promote understanding of the colleges' programs and services.

Digital MediaEducationHigher EducationJournalismRecruiting

Responsibilities

Directs, initiates, and executes internal and external communications, marketing, and media relations strategies
Supports college and campus initiatives through coordinated communication and marketing efforts
Plans, develops, and implements comprehensive marketing and advertising campaigns for both Ohio State Newark and COTC
Contributes to Ohio State’s marketing communication planning and regional campaign implementation
Collaborates with COTC Gateway and Ohio State Newark admissions to plan and track advertising campaigns, including creative and message development
Manages and protects institutional brand identity across all print and digital materials
Serves as gatekeeper for publications to ensure brand consistency and quality standards
Researches and recommends new and emerging advertising methods and media outlets
Stays current with higher education marketing trends and uses data to inform strategic planning

Qualification

Marketing strategyCommunications managementMedia relationsBrand managementAdvertising campaignsStrategic planningLeadershipOrganizational acumenTeam collaboration

Required

Bachelor's degree in marketing, journalism, communications, public relations, or a related field, or an equivalent combination of education and experience
Minimum of 5 years of experience managing or leading professional staff

Preferred

Master's degree preferred
8-12 years of experience in marketing and communications, with increasing levels of responsibility, leadership, and strategic oversight
Strong business and organizational acumen
Proven ability to contribute to the strategic planning, development, and implementation of an institution-wide communications strategy

Benefits

Comprehensive benefits packages, including medical, dental and vision insurance
Tuition assistance for employees and their dependents
State or alternative retirement options with competitive employer contributions

Company

Inside Higher Ed

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Inside Higher Ed is the online source for news, opinion, and jobs related to higher education.

Funding

Current Stage
Growth Stage
Total Funding
unknown
2022-01-10Acquired
2006-08-31Series Unknown

Leadership Team

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Stephanie Shweiki
Director, Foundation Partnerships
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