Unilever · 18 hours ago
Global Marketing Manager — Central Marketing (Unilever Prestige)
Unilever is a leading global luxury beauty company and is seeking a Global Marketing Manager for its Central Marketing team. The role focuses on building marketing capabilities, driving innovation quality, and enhancing creative excellence across their portfolio of brands.
ConsumerFast-Moving Consumer GoodsFood and BeverageManufacturingPersonal Care and Hygiene
Responsibilities
Design and deliver training modules, certifications, and workshops for product and brand marketers; measure capability lift and adoption
Design and roll out playbooks, standards, and toolkits for trend-spotting, innovation funnel health, and creative excellence
Pilot new tools (such as creative evaluation frameworks, modular content systems) and codify ways of working for adoption across brands
Lead always-on social listening to identify early signals and creator-led trends; translate into innovation territories and creative inspiration
Partner with CMI to define and track innovation quality metrics (consumer problem clarity, proposition strength, mix readiness)
Coach teams on insight-to-brief and brief-to-mix excellence; ensure stage-gate deliverables are decision-ready
Deploy ECE (Enabling Creative Excellence) principles: how to write unmissable briefs, judge creative ideas, and apply effectiveness criteria
Introduce social-first codes to make creativity work harder for conversion and brand power
Curate and share latest learnings, tools, and benchmarks from global creative effectiveness studies
Enable a repository of agency of records for Prestige
Reports to Prestige Central Marketing Capabilities Lead
Serve as a trusted capability partner to Portfolio CMO’s —advising on agency choices, creative storytelling, and test-and-learn approaches
Establish KPIs for capability adoption and impact (innovation success rate, creative effectiveness scores, speed-to-market)
Publish dashboards and best-practice playbacks
Qualification
Required
Proven/ Established experience in global/central marketing, innovation, or marketing excellence roles within beauty/personal care or CPG
Proven track record in capability building: toolkits, training, and adoption across multiple markets
Strong New Product Development knowledge and creative development experience (briefing, judging, content optimization)
Hands-on with social listening tools and creative evaluation frameworks
Data-literate and CMI-savvy; comfortable with insight synthesis and effectiveness metrics
Excellent facilitation and storytelling skills; credible with senior stakeholders; high autonomy and accountability
Company
Unilever
Unilever produces and supplies food, home care, beauty, and personal care products for daily consumer use.
Funding
Current Stage
Public CompanyTotal Funding
$20.9MKey Investors
US Department of Energy
2024-03-25Grant· $20.9M
1939-08-11IPO
Recent News
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2026-01-22
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