Waste Pro USA · 1 day ago
Digital Marketing Manager in Beautiful Sarasota, Florida
Waste Pro is seeking a Digital Marketing Manager who will demonstrate a clear understanding of business needs and goals to plan and execute digital marketing strategies. The role involves coordinating and managing digital campaigns to implement effective marketing strategies that deliver excellent results and ROI.
Information Technology
Responsibilities
Create and execute digital marketing strategies
Perform keyword, competitor, industry, and content development research
Optimize paid ad campaigns and manage ad spend
Planning, development and execution of digital programs and campaigns, including website strategy, budget, design, and social media
Track KPIs through digital analytics and reporting to ensure strategies are achieving client objectives and producing ROI
Manage the call tracking platform
Execute continual research and learning to stay aware of trends within the industry
Prioritize tasks and manage time appropriately to meet short and long-term deadlines
Proficient with graphic design with the ability to create visual concepts
Manage the digital marketing calendar
Maintain online presence and reputation of the company
Working closely with marketing to establish and maintain brand awareness and consistency
Qualification
Required
3-5 years of digital marketing experience
Bachelor's degree in digital marketing, digital design, media communications, web design & development, or related field
Solid understanding of web metrics and digital analytics, with the ability to generate, analyze and interpret data
Deep understanding of digital marketing and digital production
Clear understanding of SEO, content writing, and online advertising strategy and execution
Familiar with Photoshop, Adobe Illustrator, and InDesign
Creative thinker with the ability to manage and problem solve in a fast-paced environment
Strong written and verbal communication skills
Strong attention to detail and well organized
Ability to multitask and meet deadlines
Preferred
Experience managing social media campaigns and knowledge of social media marketing
Project Management Experience
Company
Waste Pro USA
Waste Pro company owned solid waste collection, recycling, processing and disposal companies.
Funding
Current Stage
Late StageTotal Funding
$1.67B2025-11-13Debt Financing· $200M
2025-01-21Debt Financing· $850M
2023-06-22Debt Financing· $120M
Recent News
New Orleans CityBusiness
2025-06-03
Company data provided by crunchbase