talentpluto · 13 hours ago
Founding Go-To-Market
San Francisco, CA
Full-time
Hybrid
Senior Level
$140K/yr - $160K/yr
5+ years expTalentpluto is partnering with a high-growth, early-stage company that specializes in branded merchandise and event marketing services. They are seeking a Founding Go-To-Market professional to build a revenue motion from the ground up, owning the full sales cycle and defining the go-to-market strategy.
AdvicePeer to Peer
Hiring Manager
Sahil Seth
Responsibilities
Own the end-to-end sales process: prospecting, discovery, pitching, quoting, closing, and account expansion/renewal through repeat orders
Build and iterate the go-to-market playbook: ICP segmentation, messaging, outbound approach, and pipeline standards
Identify and validate new customer segments beyond the current core ICP (e.g., new verticals and buyer profiles)
Develop demand channels that fit the business (event-driven pipeline, partnerships, community/field marketing, targeted online campaigns)
Represent the brand in-market: run booths, network at events, and convert conversations into qualified opportunities
Partner cross-functionally with operations/design to ensure excellent customer experience and on-time delivery
Track performance, pipeline health, and learnings; propose improvements and test new approaches quickly
Help hire, onboard, and lead future GTM team members as the company scales
Qualification
Required
Experience owning revenue outcomes in a high-velocity environment (sales, BD, partnerships, or GTM), ideally 5+ years (flexible for exceptional candidates)
Demonstrated 0→1 / builder mindset (e.g., early-stage startup experience, starting a project/company, or building a motion from scratch)
Comfort with ambiguity and strong judgment—able to question assumptions, test ideas, and iterate fast
Strong interpersonal skills and presence; able to start warm conversations with new people and build trust quickly (high EQ)
Excellent written and verbal communication skills in English for customer-facing work
Willingness and ability to be highly present in-market: weekly Bay Area events/meetings and regular travel (Las Vegas)
Bias for action, responsiveness, and ownership typical of early-stage roles (including occasional time-sensitive issues outside standard hours)
Interest in a hands-on role spanning field sales, pipeline creation, and GTM strategy—not a narrow 'run the book' AE position
Company
talentpluto
talentpluto is the AI-native platform connecting elite GTM professionals with high-growth startups.
2-10 employees
Funding
Current Stage
Early StageTotal Funding
unknown2016-10-01Series Unknown
2016-03-01Convertible Note
Company data provided by crunchbase