Walking in Step With God Ministries · 19 hours ago
Digital Marketing Specialist - Google Ads
United States
Full-time
Remote
New Grad, Entry LevelWalking in Step with God Ministries is a dynamic faith-based non-profit organization dedicated to empowering individuals to deepen their faith through inspiring content and a supportive community. They are seeking a motivated and skilled individual to join as a volunteer Digital Marketing Specialist to plan, implement, and optimize Google Ads campaigns that promote their initiatives.
Non-profit Organization Management
Responsibilities
Strategy Development: Collaborate with the marketing team to develop an effective Google Ads strategy aligned with our organization’s goals and objectives
Campaign Planning and Setup: Conduct thorough keyword research, competitor analysis, and audience targeting to create well-structured Google Ads campaigns
Ad Creation and Copywriting: Develop compelling ad copy and creative assets to maximize click-through rates (CTRs) and conversion rates
Account Management: Monitor and manage Google Ads accounts, including budget allocation, bid adjustments, and campaign performance optimization
Performance Tracking and Reporting: Analyze campaign data, generate reports, and provide regular updates on key performance indicators (KPIs) to stakeholders
Optimization and Testing: Continuously optimize campaigns based on data-driven insights and conduct A/B tests to improve ad performance
Stay Up-to-date: Stay abreast of industry trends, updates, and best practices in Google Ads to ensure our organization remains at the forefront of digital marketing
Qualification
Required
Prior experience managing Google Ads campaigns is highly desirable, but not mandatory
Proficient knowledge of the Google Ads platform and its various features
Familiarity with Google Analytics and other web analytics tools
Strong analytical skills and ability to interpret data to drive campaign optimization
Excellent written and verbal communication skills
Detail-oriented with the ability to manage multiple tasks and meet deadlines
Self-motivated and able to work independently as well as collaboratively with a team
Passion for our organization's mission and dedication to making a positive impact
Preferred
Proven track record managing and optimizing campaigns within Facebook Ads (Meta Ads Manager) and Amazon Ads
Ability to attribute conversions and manage budgets across a diverse advertising mix
Familiarity with Meta's Pixel/Conversions API
Benefits
Gain hands-on experience in digital marketing and Google Ads campaign management.
Work with a passionate team and contribute to meaningful initiatives.
Enhance your skills in strategy development, data analysis, and optimization techniques.
Expand your professional network and make valuable connections within the industry.
Recognition for your contributions and a letter of recommendation, if desired.
Company
Walking in Step With God Ministries
Walking in Step with God is a ministry whose goal is to see people from diverse demographics and communities across the nation and the world walk more closely with God.
Founded in 2023
2-10 employees
Funding
Current Stage
Early StageLeadership Team
Steve McDonald
Founder
Company data provided by crunchbase