State of Washington · 2 weeks ago
Workforce Services Communications Manager
Bay View, WA
Full-time
Onsite
Mid, Senior Level
4+ years expThe State of Washington is seeking a Workforce Services Communications Manager to lead strategic and tactical communications for programs that serve job seekers and employers. This role involves developing communication strategies, advising executives, and ensuring the division's services and initiatives are effectively communicated to the public and stakeholders.
AssociationCommunitiesEducationEmploymentEventsGovernmentInformation TechnologyNewsNon Profit
Responsibilities
Lead development of strategic and tactical external communications plans for WSD programs and the statewide WorkSource system
Serve as the division’s principal communications advisor to executives, program leaders, and partners
Develop, administer, and direct complex public information and outreach efforts aligned with agency goals
Identify target audiences and craft communication strategies using data, analytics, and customer insights
Provide strategic oversight for WorkSourceWA.com and related web properties, ensuring usability, accessibility, and content quality
Coach and collaborate with WSD staff on communication planning and execution
Write and review a wide range of external communications, including newsletters, updates, reports, social media content, video scripts, and outreach materials
Ensure compliance with agency writing, branding, and accessibility standards
Organize and lead meetings, workshops, and training sessions related to public information and communications
Represent WSD in leadership meetings, cross-agency workgroups, advisory committees, and community forums
Coordinate with the Governor’s Office on communications related to WSD programs, as needed
Evaluate communication strategies and recommend improvements based on data, research, and stakeholder feedback
Maintain relationships with local governments, state agencies, and public/private partners to support communications efforts
Lead resource development and execution of annual workplans for the WorkSource Brand and Media (BAM) group
Respond to media inquiries and serve as spokesperson for WSD and the statewide WorkSource system
Assist with planning and executing news conferences, publicity events, and other public-facing engagements
Qualification
Required
Eight (8) years of equivalent/education experience
Experience includes information, journalism or public relations
Associates degree involving major study in journalism, communications, public relations, or closely allied field and Six (6) years of professional experience in information, journalism, or public relations
A Bachelor's degree involving major study in journalism, communications, public relations, or closely allied field and Four (4) years of professional experience in information, journalism, or public relations. Additional professional experience in information, journalism, or public relations will be substituted, year for year, for education
Public Speaking & Media Relations Competency: Effectiveness in representing the organization externally
Strategic Planning & Public Relations Expertise: Proficiency in designing and executing communication strategies
Consultation & Leadership Skills: Ability to advise and guide leadership in communication strategies
Administrative & Program Management Competency: Proficiency in setting objectives and overseeing communication programs
Research & Analysis Skills: Ability to assess public engagement and identify informational needs
Program Evaluation Expertise: Proficiency in assessing and enhancing communication initiatives
Advisory & Analytical Skills: Ability to interpret public sentiment and advise leadership accordingly
Collaborative Communication Skills: Effectiveness in coordinating communication initiatives across departments
Training & Facilitation Competency: Proficiency in educating and empowering personnel on communication practices
Flexibility & Adaptability Skills: Ability to handle dynamic responsibilities and evolving priorities
The ability to take action to learn and grow
The ability to take action to meet the needs of others
Must be able to pass Unemployment Insurance (UI) & Paid Family and Medical Leave (PFML) claim and fraud check
Benefits
Employees and their families are covered by medical (including vision), dental and basic life insurance.
Staff are eligible to enroll each year in a medical flexible spending account which enables them to use tax-deferred dollars toward their health care expenses.
Employees are also covered by basic life and long-term disability insurance, with the option to purchase additional coverage amounts.
The Washington Wellness program from the Health Care Authority works with PEBB to support our workplace wellness programs.
Dependent care assistance allows the employee to save pre-tax dollars for a child or elder care expenses.
Other insurance coverage for auto, boat, home, and renter insurance is available through payroll deduction.
The Washington State Employee Assistance Program promotes the health and well-being of employees.
State Employees are members of the Washington Public Employees' Retirement System (PERS).
Employees also have the ability to participate in the Deferred Compensation Program (DCP).
All state employees are covered by the federal Social Security and Medicare systems.
If you are employed by a government or not-for-profit organization, and meet the qualifying criteria, you may be eligible to receive student loan forgiveness under the Public Service Loan Forgiveness Program.
Full-time and part-time employees are entitled to paid holidays and one paid personal holiday per calendar year.
Full-time employees earn eight hours of sick leave per month.
Full-time employees accrue vacation leave at the rates specified in WAC 357-31-165(1) or the applicable collective bargaining agreement (CBA).
Washington State supports members of the armed forces with 21 days paid military leave per year.
Most employees whose family member or household member dies, or for loss of pregnancy, are entitled to five (5) days of paid bereavement leave.
Company
State of Washington
Washington state public employees help to create a working Washington built on education and innovation, where all Washingtonians thrive.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Matt Manweller
State Representative
Company data provided by crunchbase