Workiva · 5 hours ago
Summer 2026 Intern - Product Marketing
Workiva is a company that supports the Product Marketing team by analyzing go-to-market performance and identifying business opportunities. The Product Marketing Intern will conduct research on competitor behavior and build buyer insights to understand target personas, contributing to strategic marketing initiatives.
AnalyticsBusiness Process Automation (BPA)Enterprise SoftwareGovernmentRisk ManagementSoftware
Responsibilities
Compile analyses and financial models on customer trends and historical data to support decision-making
Lead the development and execution of ad-hoc analysis to support data-driven pricing initiatives
Conduct periodic analysis on the performance of existing products (e.g., pricing, adoption trend, usage)
Quantify and estimate market sizes, identifying key players and market trends
Design new creative analytics and visualizations to help senior management gain deeper insights into performance
Perform in-depth analysis of go-to-market performance (win / loss analysis, etc.) to identify areas for improvement
Support the development and curation of marketing collateral by conducting research
Qualification
Required
Currently pursuing a degree in Management, Business Analytics, Marketing, Economics, Statistics, or related field of study
Experience with standard office equipment and software packages, including spreadsheet and word processing programs
Must be authorized to work in the United States and not require sponsorship now or in the future
Preferred
Possess excellent verbal, written, and interpersonal communication skills, with experience creating presentations and content through academic, internship, or extracurricular projects
Be self-motivated with a strong propensity for action, results, continuous improvement, and a demonstrated curiosity and learning mindset
Work successfully in a high-energy, fast-paced, and rapidly changing environment, with interest in go-to-market strategy, storytelling, and positioning
Demonstrate exceptional organizational skills with the ability to multi-task and manage multiple processes, programs, and procedures simultaneously under pressure
Exhibit customer-centric thinking, with a strong interest in understanding buyer needs, pain points, and real-world use cases
Benefits
401(k) participation and match
Paid sick leave
A unique opportunity to further your learning experience through additional internship seasons
Company
Workiva
Workiva created Wdesk, a cloud-based platform for enterprises to collect, manage, report, and analyze critical business data in real time.
Funding
Current Stage
Public CompanyTotal Funding
$680.58MKey Investors
Bluestem Capital
2023-08-14Post Ipo Debt· $625M
2014-12-12IPO
2014-10-17Series Unknown· $0.69M
Leadership Team
Recent News
2026-01-22
2026-01-07
The Motley Fool
2025-12-31
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