Lidl in Germany · 6 hours ago
CRM Analyst - Analysis & Reporting
Arlington, VA
Full-time
Hybrid
Entry, Mid Level
1+ years expLidl US is searching for the next CRM Analyst, Analysis & Reporting to join our CRM & Loyalty team! This role delivers deep, data-driven insights and reporting that inform strategic decision-making, focusing on operational CRM processes and advanced segmentation.
CommercialE-CommerceInternetRetail
Responsibilities
Develop and maintain regular KPI reports, utilize standardized dashboards
Analyze campaign and program performance, identifying trends and insights
Support leadership with data-driven recommendations and presentations
Collaborate with internal and international analytics teams to align on methodology
Ensure data quality and consistency across systems and reports
Conduct data entry and data management for various department projects
Assist with the development of training materials such as manuals, handbooks, presentations, diagrams, workflows, and project plans
Qualification
Required
Experience in CRM or marketing data analysis
Proficiency in BI tools (e.g., Looker Studio, Power BI)
Proficiency in SQL
Excellent numerical and problem-solving skills
Ability to translate complex data into actionable insights
Excellent verbal and written communication skills
Excellent organizational skills and attention to detail
Proficient in Google Suite or related software
Ability to work independently
Bachelor's degree in Business Analytics, Statistics, or similar field
1-3 years of experience in a related field
In lieu of degree, 5+ years of experience in related field will meet the education and related experience requirements listed above
Preferred
Experience in A/B testing and experimentation analysis
Ability to define and track key CRM metrics related to the customer lifecycle (e.g., Conversion Rates, Churn, Customer Lifetime Value)
Proficiency in Salesforce or similar CRM platform
Salesforce Marketing Cloud (SFMC) Proficiency
Operational CRM Understanding: Practical knowledge of customer journeys and segmentation to objectively evaluate and optimize measures ideally in Salesforce Marketing Cloud
SQL certification
Advanced Excel / Financial Modeling Course(s)
Salesforce Certified Administrator
Data Analysis & Visualization Certification(s)
Benefits
Medical & Prescription | Dental | Vision coverage
Paid Holiday & Paid Time Off (PTO) to use for sickness or vacation
Dedicated training plans to ensure you are set up for success
401k Plan (+ 5% company match)
Voluntary Term Life & AD&D Insurance
Total Well-Being Program
DailyPay, a voluntary benefit to offer employees access to their pay on their own schedule
Company
Lidl in Germany
Anpacker. Durchstarter. Möglichmacher. Alle reden vom Kundenfokus, Customer first, dem Kunden als König.
10001+ employees
H1B Sponsorship
Lidl in Germany has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2020 (3)
Funding
Current Stage
Late StageRecent News
2026-01-20
2026-01-13
2025-10-22
Company data provided by crunchbase