West Marine · 2 weeks ago
Sr. Territory Manager (West Central)
West Marine is a premier multi-channel retailer of boating and fishing supplies, seeking a Pro Senior Territory Manager for the West Central market. The role involves developing profitable B2B relationships, maintaining existing accounts, and supporting regional initiatives while focusing on market strategy and growth.
AutomotiveE-Commerce
Responsibilities
Develop and maintain existing accounts and target new accounts, Travels within their territory
Prospects, generates leads, and seeks new business opportunities to grow overall portfolio and market share of the Pro business within their region
Meets or exceeds annual sales and margin goals and planned growth of assigned accounts
Meets or exceeds Sales and Gross Margin plan; Manage special charges within context of the business; Manages price overrides within context of the business; Enriches Gross Margin through strategic account development
Grows account average dollar volume by researching and anticipating customer/business needs, generating customer needs analysis, and effectively up-sells breadth or depth of products
Coordinates sales efforts with marketing programs; promotes product/company focuses
Visits Pro customers at their place of business regularly throughout the week, for a majority of days each week
Logs all activity within Salesforce CRM including calls, emails, tasks, and events
Networks with industry professionals; attends trade show, store events, or industry-related events to grow customer base and be the go-to contact for current and prospective Pro customers
Acts as a senior advisor within the market, supporting Regional Sales Director initiatives through execution, insight, and field-level leadership
Provides market intelligence, competitive insights, and customer feedback to inform regional strategy, pricing, assortment, and coverage decisions
Supports onboarding and development of new or existing Territory Managers through ride-alongs, best-practice sharing, and informal coaching
Leads or supports strategic market initiatives, pilots, or special projects as assigned
Partners with the Regional Sales Director on forecasting, pipeline health, and opportunity prioritization for the market
Helps identify risks and opportunities within the territory, proactively escalating trends that may impact revenue, margin, or customer retention
Serves as an escalation point for complex customer situations, ensuring alignment with West Marine Pro policies and long-term relationship health
Collaborates with their Regional Sales Director on a routine basis to discuss sales performance and growth opportunities
Schedules appropriate planning time to maximize productivity and output and coordinates priorities their Inbound Sales Team
Partner with support teams (Stores, Distribution Centers, etc.) to meet sales and operational objectives
Meet with Stores and District Managers on an ongoing basis via joint account travel, 1 on 1 meetings, and store visits
Forecast needs of market and submit information to merchandise planning
Attends National Calls
Qualification
Required
Minimum High School or GED
7-10 years sales experience outside sales experience or experience in developing and managing sales territories
Proven record of success in incentive-based sales
Strong communication, organizational and customer service skills
Strong presentation, analytical and negotiation skills
Sense of urgency and ability to work in a fast-paced environment
Strong coaching and professional development skills
Computer literate, including Microsoft Office, Excel, Word
Ability to drive to meet with customers within their assigned territory a majority of days during the week
Must be able to pass a pre-employment drug screen and DMV checks per the West Marine Rules of the Road
Preferred
College Degree in Business or related field and/or U.S. Military Service
Knowledge and experience with a CRM tool
Proficient knowledge of marine products and the marine industry
Company
West Marine
At West Marine, our goal is to make your boating more fun. Along with offering a huge selection of boating gear and services.
H1B Sponsorship
West Marine has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (1)
2023 (2)
2022 (3)
2021 (1)
2020 (5)
Funding
Current Stage
Public CompanyTotal Funding
$150MKey Investors
Eclipse Business Capital
2024-06-24Debt Financing· $150M
2021-04-14Acquired
1993-11-26IPO
Recent News
2025-11-14
Company data provided by crunchbase