Serenity Home Healthcare Inc. · 23 hours ago
Director of Business Development
Niles, IL
Full-time
Onsite
Lead/Staff, Director/Executive
$35/hr - $37/hr
3+ years expSerenity Home Healthcare Inc. is dedicated to providing high-quality home care services, and they are seeking a Director of Business Development to drive growth and strengthen referral partnerships. The role involves leading statewide business development strategies, managing a team, and ensuring alignment between marketing efforts and caregiver recruitment to support operational success.
Hospital & Health Care
Responsibilities
Develop and execute a comprehensive business development strategy to drive census growth and market expansion across Illinois
Build, manage, and strengthen referral relationships with hospitals, physicians, social workers, care coordinators, community organizations, and other key partners
Identify new growth opportunities, service lines, and geographic markets aligned with Serenity’s mission
Utilize Salesforce to track leads, referral activity, outreach efforts, and performance metrics
Lead and support outreach initiatives, including in-person meetings, presentations, and community engagement
Collaborate with operations and leadership teams to ensure smooth onboarding and retention of referral partners and clients
Prepare and present tailored proposals and partnership agreements
Support contract development and negotiations with referral sources and strategic partners
Monitor market trends, competitor activity, and referral patterns to inform strategy
Track performance outcomes and adjust strategies to meet or exceed growth targets
Lead, coach, and manage a team of marketing professionals to drive referral growth and market expansion
Partner closely with caregiver recruiters to align business development efforts with hiring needs and workforce capacity
Establish goals, monitor performance metrics, and provide ongoing feedback to marketing staff to ensure alignment with organizational growth targets
Collaborate with recruitment leadership to ensure marketing initiatives support timely caregiver onboarding and retention
Qualification
Required
Minimum 3+ years of marketing and/or business development experience, preferably in healthcare
At least 1+ year of home care or home health experience required
Proven experience using Salesforce or similar CRM systems
Strong relationship-building and stakeholder management skills
Demonstrated ability to develop and implement successful growth strategies
Excellent negotiation, communication, and presentation skills
Highly organized, self-motivated, and results-oriented
Ability to travel throughout Illinois as needed
Proficiency with Microsoft Office and related business tools
Preferred
Prior experience managing or leading teams, including marketing and/or recruitment functions
Experience working with referral-driven healthcare models
Familiarity with Illinois home care regulations and market dynamics
Benefits
401(k)
401(k) matching
Dental insurance
Health insurance
Paid time off
Vision insurance
Company
Serenity Home Healthcare Inc.
Serenity Home Healthcare was created with the hope of providing a caring and compassionate hand to individuals in need.
501-1000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase