Silicon Labs · 16 hours ago
Senior Marketing Manager
Austin
Full-time
Onsite
Senior Level
$117K/yr - $217K/yr
7+ years expSilicon Labs is the leading innovator in low-power wireless connectivity, building embedded technology that connects devices and improves lives. They are seeking a Senior Marketing Manager to lead targeted Account-Based Marketing programs for strategic accounts, collaborating closely with Sales and other teams to drive engagement and revenue.
HardwareInternet of ThingsSemiconductorSoftware
Responsibilities
Partner closely with Sales to identify, prioritize, and refine strategic target account lists
Collaborate with business units, technical teams, and subject matter experts to develop account-specific content and collateral that support targeted ABM programs
Partner with the paid marketing team to build and execute effective account-focused promotional plans that drive engagement and pipeline
Ensure all content clearly communicates Silicon Labs’ technical differentiation and customer value
Partner with RevOps team to monitor ABM performance
Support new sales opportunities and expand the marketable database through targeted trade shows and account-focused events
Program manage Silicon Labs’ translation program, coordinating with internal teams and external vendors to deliver timely, accurate localized marketing assets
Qualification
Required
Experience in semiconductor, IoT, or other highly technical B2B industries
7+ years of experience in B2B marketing, with a strong focus on account-based marketing or sales-aligned programs
Proven experience partnering closely with Sales in a revenue-driven environment
Strong ability to develop account-specific messaging and execute personalized marketing programs
Experience working with technical teams or business units on content creation
Excellent communication, collaboration, and project management skills
Benefits
Great medical (Choice of PPO or Consumer Driven Health Plan with HSA), dental and vision plans
Highly competitive salary
401k plan with match and Roth plan option
Equity rewards (RSUs)
Employee Stock Purchase Plan (ESPP)
Life/AD&D and disability coverage
Flexible spending accounts
Adoption assistance
Back-Up childcare
Additional benefit options (Commuter benefits, Legal benefits, Pet insurance)
Flexible PTO schedule
3 paid volunteer days per year
Charitable contribution match
Tuition reimbursement
Free downtown parking
Onsite gym
Monthly wellness offerings
Free snacks
Monthly company updates with our CEO
Company
Silicon Labs
Silicon Labs is a leading provider of silicon, software and solutions for a smarter, more connected world.
1001-5000 employees
H1B Sponsorship
Silicon Labs has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (32)
2024 (37)
2023 (40)
2022 (48)
2021 (52)
2020 (29)
Funding
Current Stage
Public CompanyTotal Funding
$36MKey Investors
Texas Economic Development & Tourism OfficeAustin Ventures
2025-02-19Grant· $23.25M
2000-03-24IPO
1998-06-01Series B· $7.5M
Leadership Team
Daniel Cooley
Chief Technology Officer & SVP Technology and Product Development
Christian Legare
Chief of Software Engineering
Recent News
2026-01-07
Company data provided by crunchbase