Ingevity · 6 hours ago
Director of Strategic Marketing & Business Development - Pavement Technologies
North Charleston, SC
Full-time
Onsite
Director/Executive
10+ years expIngevity is a company dedicated to developing innovations that purify, protect, and enhance the world around us. They are seeking a dynamic and experienced Director of Strategic Marketing & Business Development to lead efforts in the implementation and adoption of Warm Mix Asphalt across North America, while also developing marketing strategies to support the global business.
Chemical
Responsibilities
Drive WMA specifications, incentives and program adoption at target agencies (state/local)
Drive Evotherm regulatory/DOT demos
Partner with strategic customers and equipment firms to support the adoption of Cold Recycling
Lead the PaveTech agency/industry targeted technical data generation program
Work cross functionally with Government Relations and field sales teams to ensure clear communication and alignment of activities with business priorities
Lead engagement with multinational and large publicly traded asphalt producers with sustainability goals: CPI, CRH, Colas, Eurovia, Vulcan, Granite, RGI, and Summit
Foster and leverage strategic relationships with NAPA & Asphalt Institute to position Ingevity personnel on principal committees and task forces
Cultivate partnerships to advance the adoption of WMA technologies in collaboration with key industry stakeholders
Formulate and direct comprehensive marketing strategies for Pavement Technologies
Lead the development and execution of the brand strategy
The promotional marketing leader for the PaveTech business. Primary contact between PaveTech and corporate marketing
Organize, prioritize and guide business requirements for events, shows, and sales collateral
Contribute to intellectual property enforcement and patent portfolio management strategies
Monitor and interpret emerging markets and industry trends
Develop strategic external partnerships to generate leads and expand market share
Investigate and evaluate entry into new markets
Analyze market trends to strategically balance immediate objectives with long-term vision
Generate and share market and competitive intelligence
Define business messaging strategy
Qualification
Required
Bachelor's degree in Civil Engineering, Materials Science, Environmental Science, or a related discipline
A minimum of 10 years' experience in pavement technology, sustainability initiatives, or transportation infrastructure
Extensive knowledge of Warm Mix Asphalt, cold recycling technologies, and sustainable pavement practices and the role chemical additives play in these technologies
Proven track record in formulating strategies and implementing industry specifications
Outstanding communication and presentation skills, with a demonstrated ability to educate and engage diverse stakeholder groups
Experience collaborating with technical teams, industry associations, and government entities
Experience leading and mentoring a team of marketing, sales, or business development professionals
Advanced project management expertise, including event and field demonstration planning
Travel expectations: 30% - 40%
Preferred
Familiarity with Department of Transportation (DOT) processes and regulatory requirements
Experience in marketing or business development within the construction or materials sector
Technical proficiency in asphalt and recycling technologies
Prior experience managing remote teams
Company
Ingevity
From cleaner automotive emissions to sustainable materials, Ingevity is a global specialty materials company at the forefront of delivering products that make the world cleaner, safer and more sustainable.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
unknown2016-05-16IPO
Leadership Team
Glenn Marcus
Vice President and Chief Procurement Officer
Recent News
2026-01-20
Morningstar.com
2025-12-08
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2025-12-08
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