Rose International · 22 hours ago
Planning and Insights Manager
Rose International is an IT company seeking a detail-oriented and strategic Investments, Planning and Insights Manager to join their global Demand Generation organization. This role is responsible for leading the development of global investment strategies, managing financial operations, and delivering reporting and insights that inform marketing decisions.
Human ResourcesInformation TechnologyOutsourcingProject ManagementStaffing Agency
Responsibilities
Own weekly, monthly, and quarterly business reporting processes, providing leadership with clear, data-driven insights on marketing investments and outcomes
Drive the global marketing investment strategy, responsible for budget allocation, goal setting, and ensuring strategic alignment with business priorities across worldwide performance marketing campaigns
Oversee financial operations including budget forecasting, process management, and updates, ensuring all performance marketing investments are accurately tracked and aligned with company goals
Identify opportunities to streamline reporting and forecasting processes, enhance data accuracy
Qualification
Required
Bachelor's degree
7+ years of experience in performance marketing, financial planning, marketing analytics, or equivalent roles
Expertise in marketing attribution, incrementality, ROI analysis, and budget optimization
Experience collaborating with cross-functional teams, including Finance, Marketing, and Analytics
Ability to analyze data, derive insights, and translate insights into strategic actions to guide senior management and business leader
Preferred
Global, in-house e-commerce marketing experience, particularly with SEM, paid social
Experience with ROAS frameworks and incrementality measurement
Strong understanding of performance marketing metrics, forecasting, and budgeting methodologies
Advanced knowledge of dashboards and reporting tools data management/warehousing, and hands on experience building reporting dashboards
Background in global performance marketing or digital marketing organizations
Familiarity with Martech/adtech tools and marketing automation platforms
MBA or master's degree in finance, Marketing, Data Science, or related field as well as SQL
Company
Rose International
Rose International is provider of Workforce Solutions and Information Technology Solutions .
Funding
Current Stage
Late StageRecent News
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