EDO · 18 hours ago
VP, Brand Partnerships
New York, NY
Full-time
Hybrid
Director/Executive
$155K/yr - $170K/yr
7+ years expEDO is the TV outcomes company, providing a leading measurement platform that connects TV airings to consumer behaviors predictive of future sales. The VP, Brand Partnerships will drive sales efforts to new advertiser clients, engage with senior marketing and media leaders, and collaborate with internal teams to maximize client value.
AnalyticsBig DataMedia and Entertainment
Responsibilities
Drive EDO’s sales efforts to new advertiser clients across key product categories
Engage with marketing, media and insights leaders at Fortune 500 brands, and their ad agencies, to understand their needs and position the value of EDO
Work with EDO leadership to develop a targeted list of prospect accounts, and maintain a solid pipeline of meeting and proposal activity
Actively utilize CRM software (HubSpot) to track progress against sales outreach goals, deal activity, and performance against financial targets
Meet quarterly bookings and revenue sales targets
Work closely with the Media Analytics and Client Service team to ensure that proposals are scoped appropriately and that client value is maximized
Work alongside the EDO marketing team to develop and refine sales collateral, including presentations and marketing material
Attend relevant industry conferences and networking events to evangelize EDO in the marketplace and generate new sales leads
Qualification
Required
7+ years of sales experience within the adtech, marketing, data/analytics, and/or advertising research industries
Experience selling into marketing, media, and/or insights leaders in one or more of the following verticals: Pharma, Insurance, Wireless, Financial Services, Food/Beverage, CPG, or Retail
Extensive experience driving revenue growth by identifying and bringing new products and services to market
Proven ability to drive new business and meet aggressive sales targets
Demonstrated skill at building consultative relationships with clients in order to be seen as a partner, and not a vendor
Ability to easily navigate and comfortably work alongside cross-functional internal teams, including marketing, analytics, product and technology
Broad and deep experience developing and commercializing new growth platforms and revenue models
Collaborative, adaptive style that enables effective leadership of people from diverse backgrounds and skill sets
Comfortable working with ambiguity and driven by the excitement of building business from the ground up
Benefits
Mid-stage equity and competitive salary
Flexible Time Off
Medical, dental and vision coverage: EDO provides full coverage for individual medical plans and partial coverage for dependent or family plans.
401(k) plan, FSA, HSA
Commuter Benefits
When in an office, employee meals, snacks, and more fully paid for
Company
EDO
EDO is a data, measurement, and analytics company.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
$92MKey Investors
Shamrock Capital AdvisorsBreyer Capital
2022-04-06Private Equity· $80M
2018-11-01Series A· $12M
Leadership Team
Kevin Krim
President & CEO
Joshua Lee
CTO and Head of Product
Recent News
2026-01-22
2026-01-21
Company data provided by crunchbase