Flexicon Corporation · 1 day ago
Global Marketing Specialist
Bethlehem, PA
Full-time
Hybrid
Mid Level
3+ years expFlexicon Corporation is seeking a dynamic and innovative Global Marketing Specialist to join their in-house Marketing team. This role focuses on advancing marketing campaigns for international operations and elevating brand presence across diverse markets.
AutomotiveLogisticsManufacturingTransportation
Responsibilities
Be the Marketing department point of contact for our Global office managers to provide feedback and directions on what Marketing projects they would like to execute
Participate in the creation of marketing collateral for various campaigns (emails, digital ads, print ads, etc.)
Monitor performance of digital ad campaigns and collaborate with our partner agency to suggest improvements or changes
Oversee contact databases and establish automated email campaigns
Provide reporting on campaign performance and make recommendations to department leadership on areas of improvement or ways to continue successful campaigns
Qualification
Required
3+ years of corporate marketing experience
Bachelor's in Marketing/Business Administration or similar or equivalent years of work experience
Experience with Google Ads/Analytics and Marketing Email Automation Software (Pardot, Hubspot, Marketo, etc.)
Demonstrated ability in research, copywriting, and developing engaging content tailored for diverse audiences
Ability to analyze data from Google Analytics and other analytics tools to optimize campaigns continuously
Excellent communication skills with a proactive attitude toward teamwork and project management
Preferred
Experience working for a Global company is a plus
Company
Flexicon Corporation
Flexicon Corporation is an engineering company providing bulk handling equipment and automated system.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase