Silver Oak · 4 hours ago
Regional Sales Manager - West
Silver Oak is a prestigious winery known for its exceptional Cabernet Sauvignon. They are seeking a Regional Sales Manager to lead and grow their business within a designated territory, focusing on expanding distribution and strengthening key accounts.
Wine And Spirits
Responsibilities
Own and execute the territory sales strategy in partnership with sales leadership and distributor management
Grow on- and off-premise business by identifying opportunities, opening new accounts, and deepening existing relationships
Work in the field an average of four days per week, independently and alongside distributor sales teams and managers
Collaborate closely with distributors to achieve volume, placement, and prestige goals
Lead compelling in-person and virtual tastings, trade events, and wine dinners (including evenings and weekends)
Deliver impactful brand education, training, and coaching to distributor sales representatives and leadership
Manage pricing, programming, inventory, and allocations to protect brand integrity and maximize performance
Lead, coach, and develop Field Sales Managers, fostering accountability, ownership, and continuous improvement
Support FSMs with territory coverage, execution, and administrative responsibilities
Facilitate regular communication and alignment between the sales team and internal partners
Organize and lead sales meetings, business reviews, and planning sessions
Forecast sales and expenses, manage budgets, and deliver quarterly sales goals
Analyze sales data, market conditions, and performance metrics to inform strategy and execution
Coordinate new item launches, national account initiatives, and trade marketing activations
Build and maintain strong cross-functional relationships with wholesale, inside sales, marketing, and winery teams
Communicate consistently and promptly with leadership, distributors, and internal stakeholders
Ensure retail pricing consistency and optimal use of company resources
Qualification
Required
Bachelor's degree in business or related field, or equivalent experience
Minimum 3 years of relevant sales experience; wine industry experience strongly preferred
Proven success driving business development and increasing case volume
Strong existing relationships with key on- and off-premise accounts
Experience managing supplier–wholesaler relationships at sales and management levels
Excellent selling, presentation, and public speaking skills
Proficiency in MS Office (Excel, PowerPoint) and CRM systems; VIP/iDIG experience a plus
Strong analytical, organizational, and communication skills
Entrepreneurial mindset with sound judgment and decision-making ability
Must reside in the territory and be willing to travel daily within it
Valid driver's license with a clean driving record
Benefits
Salary + Bonus
Car allowance
Great benefits
Company
Silver Oak
Silver Oak is single-minded in the pursuit of exceptional Cabernet Sauvignon.
Funding
Current Stage
Growth StageRecent News
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