CTC · 7 hours ago
Associate Marketing Manager
New York, NY
Contract
Hybrid
Mid Level
$25/hr - $25/hr
3+ years expCTC is seeking an Associate Trade Marketing Manager who will report to the Sr Director Trade Marketing. The role involves executing Trade Marketing plans across various channels to enhance consumer journeys and collaborating with Sales and Brand Marketing teams.
Human ResourcesInformation ServicesInformation Technology
Responsibilities
Lead and track transversal digital projects such as Smart Shopper, Digital Windows, Lens Simulator marketing and tracking, and the Asset Distribution Tool. Set KPIs for usage and impact of digital tools. Regularly analyze performance data to identify areas for improvement and proactively lead optimization initiatives across sales channels
Support the adoption and conversion of these tools through tailored marketing, insights, and communications plans
Develop Marketing support, insights and communication plan to maximize the usage and conversion of the tools in collaboration with global and local leaders
Champion Customer-Centric Innovation: Collect feedback from sales teams and customers to evolve digital tools based on real-world needs. Act as the voice of the customer in tool development and rollout
Qualification
Required
Bachelor's degree
3 plus years of experience (marketing or project management preferred)
Knowledge of marketing principles and practices
Strong interpersonal and communication skills (both verbal and written)
High level of computer literacy: Excel, Word and PowerPoint
Strong project management skills and high level of accuracy
Company
CTC
Founded in 1996, CTC is a global IT services, Consulting and Business Solutions partner dedicated to helping organizations innovate, optimize, and grow.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Gregory A. Cheesewright
CEO
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