Vladimir Jones · 18 hours ago
Junior Consumer Insight Strategist
Glendale, CO
Full-time
Hybrid
Entry Level
$60K/yr - $70K/yr
2+ years expVladimir Jones is focused on uncovering consumer motivations and behaviors to create brand connections for clients. The Junior Consumer Insight Strategist supports the Insight & Strategy team by developing effective consumer-behavior motivated communications strategies and assisting in the synthesis of research to inform brand strategies.
AdvertisingWeb Design
Responsibilities
Work with client teams to understand business objectives and then develop clear, effective consumer-behavior motivated communications strategies that deliver against those objectives
Support analysis and synthesis of consumer, brand, market, and cultural research, identifying what matters most given client goals and challenges
Assist in the development of strategic frameworks, brand positioning, and creative briefs that guide campaign development
Support the development of sharp, insightful trend reports, POVs, and cultural insights across a variety of industries
Champion and support the creative development process, including briefing creative teams and helping generate excitement around the strategic direction
Gather data and prepare effectiveness and post-campaign reports to support optimization and iterative campaign development
Maintain awareness of relevant market, category, platform, and cultural trends affecting client accounts and the broader advertising and communications industry
Work cross-functionally—especially with creative and account teams—to ensure deadlines and deliverables are met
Support the development of qualitative and quantitative research studies, including vendor coordination and management
Explore research and insight tools and maintain a database of research and insight vendors
Monitor and assess the cultural landscape within our clients’ industries, conducting ongoing cultural audits to uncover consumer behaviors and social insights that support new business, creative development, and research projects
Support client workflow within the I&S team and across the agency
Provide general organizational and operational support to help keep the Insight team running smoothly
Qualification
Required
Always asking questions and looking for new insights
Adept in lateral, analytical and strategic thinking; able to apply creative thinking to business problems
Skillful in differentiating core advertising ideas from executional treatments and astute in assessing when ideas meet the brief and how they will influence behavior
Steadfast in guiding creative work to meet the brief and committed to nurturing work that does so
The ability to sift through information to identify concepts that are not only interesting and relevant, but are motivating to original creative concepts
Knowledgeable about our client's business and market, and where and how advertising contributes to client success
Eagerness and ability to present ideas and work
Exceptional in written and verbal communication
Fascinated by human behavior, social trends and cultures and how ideas influence people
Always on the lookout for emerging trends and curious about ideas and new ways of looking at the world
Preferred
2 - 3 years agency experience
A college degree
A sense of optimism that is only matched by your sense of curiosity about the world around you
A sense of urgency in getting work completed and an ability to work under tight deadlines
A love of the advertising industry and a desire to create exceptional work that solves business issues
Benefits
401k + employer match
Medical, Dental, Vision
Life and short-term disability (100% employer paid)
Voluntary long-term disability
EAP
9 paid holidays
PTO, Floating Holiday, Volunteering Day
Education reimbursement
Employee referral program
Employee recognition program where points turn into money!
Company
Vladimir Jones
Vladimir Jones is a marketing and advertising company that offers creative design and digital marketing services.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Meredith Vaughan
CEO
Recent News
2024-12-04
2024-11-10
Company data provided by crunchbase