JeffreyM Consulting · 9 hours ago
Marketing Analyst
Palo Alto, CA
Contract
Hybrid
Senior Level
$50/hr - $60/hr
5+ years expJeffreyM Consulting is seeking a Marketing Analyst to join their Marketing Analytics and Insights team. This role focuses on enhancing marketing efficiency and performance by delivering data-driven insights to support demand generation and program execution.
Staffing & Recruiting
Responsibilities
Collaborate with marketing stakeholders to understand their requirements and translate them into technical specifications
Identify progress or gaps to monthly/quarterly goals and provide insights/ highlight indicators that may be contributing to or hindering progress via regular reporting rhythms
Perform quantitative and qualitative analyses of internal datasets to help optimize marketing efforts throughout the customer lifecycle. This would include, but not be limited to, providing actionable insights to help drive prospect engagement, pipeline, and revenue
Lead cross-channel analysis and impact across marketing efforts (i.e. attribution modeling): provide analysis on tactics, activity, frequency, behaviors and recommendations for enhanced buying experience and channel efficiency and ROI
Identify and present insights and recommendations to executive-level stakeholders
Partner with Marketing Intelligence, Strategy, Technology and Automation teams on reporting, technology evaluation, database segmentation, data cleanliness and integrity
Refine and provide guidance to marketing leaders in pipeline target setting, resource allocation, and program timing
Engage with the extended marketing teams to seek feedback on what's working / what's not and frame solutions
Coordinate enablement needs across global and regional teams as needed
Engage with the global Marketing leadership teams on a regular basis with participation in ongoing business reviews
Qualification
Required
BA degree and minimum of 5 years of related experience required; varied backgrounds and diverse candidates desirable
Ability to think in the abstract and understand the intricacies of a complex system
Demonstrates in-depth knowledge of reporting objects (lead/contact, opportunity, account, etc.)
Understanding of/familiarity with marketing demand funnel and attribution models
Excellent written and verbal communication skills; must be able to simplify and explain complex ideas, processes, and data structures
Strong track record of cross-functional collaboration
Natural curiosity, and excitement to stay abreast with the latest marketing technology trends and best practices
Highly accountable with strong project management skills and an ability to meet critical deadlines
Experience conducting training to help users understand reports and metrics
Displays a passion for what you do and a drive to improve
The ideal candidate will have scheduling flexibility to interface with US, EMEA and APJ time zones (may require occasional later/earlier hours depending upon location)
Preferred
Advanced Excel, SQL, Tableau and SAP Analytics Cloud experience preferred
Advanced PowerPoint experience a plus
Benefits
401(k)
Dental insurance
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off
Vision insurance
Company
JeffreyM Consulting
Founded in 2006, JeffreyM is a trusted staffing supplier solving contingent workforce challenges for small, medium, and fortune 500 companies like Meta, Dropbox, and Microsoft.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Alicia Huerta
Microsoft Partner Engagement Manager at JeffreyM Consulting
Antoniya Savovic
Microsoft Partner Engagement Manager at JeffreyM Consulting
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