Johnson Brothers · 2 hours ago
Sales Manager- Training and Activation
St Paul, MN
Full-time
Onsite
Mid, Senior Level
$66K/yr - $112K/yr
5+ years expJohnson Brothers is a leading family-owned distributor of wine, spirits, and beer, delivering exceptional service since 1953. The Sales Manager, Training & Activation is responsible for managing the onboarding and training of new sales team members while ensuring executional KPIs are met across multiple territories.
Food and BeverageWine And Spirits
Responsibilities
Drives results, develops people, and effectively onboards new team members while ensuring they have the right training, tools, and processes to successfully manage a territory
Responsible for onboarding all new retail team members
Sales Consultants in Training and Merchandisers will report directly to this person
Owns weekly schedule for the Sales Consultants in Training
Leads and embeds the JB Learning Academy Modules and Supplier Training through the DM/SCs
Driving Coaching & Accountability when it comes to execution of Perfect Store conditions of the six sales standards in the four walls of the retail arena
Inspire, lead, and develop sales consultants. Direct oversight of merchandisers and Sales Trainees
Drive a continuous training culture of attract, retain, develop, and promote from within
Build a highly engaged and high performing team
Lead continuous succession planning and develops strong and deep bench strength for future sales consultant roles
Establish/maintain accountability standards continuously review structure, optimize route to market and remain relevant with customers and suppliers
Ensures to conduct people processes according to company policies and procedures
Drives Training Agenda into Operational Detail for Sales Consultants, SCIT and Merchandisers
Product knowledge and key benefits/features
Category Mgmt. principles
Preparing to Make the Sales Call
Preplan standardization across the division
Preparation for supplier work-with days
Tools to merchandise in the account
Maximizing Time & Working Smarter tactics
Demo & Tasting Execution & Activation
Leveraging Resources internally and externally
Ad Support, how to leverage and activate in retail
Linking & Leveraging Mail-In-Rebates & Digital Rebates
Social Media: Leveraging all Social Media outlets to maximize our business and the customers
Leads with Sales Coordinators, Trade/Business Development Managers, and General Sales Managers to compile execution and activation recaps, both division and supplier generated (example; GSC/Market X submissions)
Responsible for leading training content during the General Sales Meeting
Coordinates the schedule for all crew drives
Collects/tracks Execution of pre-plans
POS Inventory sheet updated regularly with the new POS items
Ability to learn new programs quickly, with ability to train others
Utilize critical thinking skills to identify and solve problems
Ability to handle change in a fast-paced environment with flexibility to deal with interruptions, changing priorities
Must be accurate with ability to multi-task, and work under pressure with short deadlines
Other duties as assigned
Qualification
Required
Bachelor's degree in Business Administration, Marketing or related field required Or an equivalent combination of education and experience
Minimum 5 years Industry experience, retail industry, Sales consultant and DM experience and/or Shopper/Consumer Insights and Marketing, brand/supplier management experience
Previous experience with Beverage Alcohol chain buyers in Wine, Spirits or Beer
Demonstrated experience coaching and leading teams required
Ability to learn new programs quickly, with ability to train others
Utilize critical thinking skills to identify and solve problems
Ability to handle change in a fast-paced environment with flexibility to deal with interruptions, changing priorities
Must be accurate with ability to multi-task, and work under pressure with short deadlines
Benefits
Comprehensive health benefits and programs, which include medical, dental, vision, life insurance, health savings and flexible spending accounts
401(k) with an employer match
Short term disability coverage
Company-paid long term disability insurance
Generous paid time off (PTO) plans
Paid parental leave
Company
Johnson Brothers
Johnson Brothers is a single-family owned wine, beer, and spirits distributor, led by Michael and Todd Johnson.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Mark Hubler
President and CEO, Johnson Brothers
Recent News
Star Tribune
2024-04-10
2024-04-10
2024-03-12
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