Integrated Real Estate Group · 1 day ago
Director of Marketing
Southlake, TX
Full-time
Hybrid
Director/Executive
6+ years expIntegrated Real Estate Group is an industry leader in property management, development, construction, housing solutions, and senior living lifestyles. The Director of Marketing is responsible for executing and managing key marketing programs, ensuring effective implementation of marketing initiatives, and overseeing day-to-day marketing operations.
ConstructionProperty DevelopmentProperty ManagementReal Estate
No H1B
Responsibilities
Execute marketing initiatives and priorities as directed by the Vice President of Marketing
Manage the day-to-day operation of marketing campaigns, timelines, and deliverables
Ensure marketing programs are implemented consistently and on schedule
Own the daily management of marketing automation platforms and related systems
Build, manage, and maintain automated campaigns, workflows, and email communications
Ensure contact lists, segmentation, lead routing, and data accuracy are maintained
Identify issues within marketing systems and recommend practical improvements to the VP of Marketing
Maintain documentation, standards, and processes related to marketing automation
Track campaign performance and prepare regular reports for review with the VP of Marketing
Monitor key metrics such as engagement, lead flow, and conversion trends
Flag issues, risks, or opportunities related to performance or system functionality
Coordinate with Sales/Leasing and Operations teams to support lead follow-up and marketing execution
Serve as a point of contact for day-to-day questions related to marketing campaigns and systems
Help translate marketing data and system outputs into clear, understandable information for internal teams
Support coordination of vendors, agencies, and external partners as directed by the VP of Marketing
Provide guidance and support to junior marketing team members involved in campaign execution
Escalate resource needs, workload concerns, or system limitations to the VP of Marketing
Qualification
Required
Bachelor's degree in Marketing, Communications, Business, or related field required
6+ years of experience in marketing execution, marketing automation, or digital marketing
Hands-on experience managing marketing automation and CRM platforms required
Strong working knowledge of marketing automation and CRM tools
Highly organized with strong attention to detail and follow-through
Comfortable managing multiple projects and priorities
Ability to execute independently while aligning closely with leadership direction
Strong communication skills and collaborative working style
Practical, solutions-oriented mindset
Preferred
Experience in multifamily, senior living, real estate, or service-based industries preferred
Benefits
Dental Insurance
Health Insurance
Paid Time Off
Vision Insurance
Referral Programs – employees and residents
Employee Rent Discount
Flexible, rotating work from home schedule
Enjoy luxury living at your employee price! We give any full time employee a 20% discount at ANY of our multi-family apartments immediately upon hire! Cut your commute! Cut your rent!
Company
Integrated Real Estate Group
Integrated Real Estate Group engages in property management, development, construction, housing solutions, and senior living lifestyles.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Kenneth Fambro
Chief Operating Officer
Company data provided by crunchbase