Fusable · 20 hours ago
Content Manager
United States
Full-time
Remote
Senior Level
6+ years expFusable is seeking a Content Manager to lead their content strategy across all digital channels. This role involves developing persuasive content to drive engagement and revenue through various marketing initiatives.
B2BData IntegrationInformation Technology
Responsibilities
Lead the development and optimization of copy for complex nurture sequences, product launches, and customer engagement campaigns
Oversee rigorous subject line testing and click-through optimization to maximize performance across all email streams
Define the copy strategy for high-impact paid media campaigns across LinkedIn, Google, and Meta, ensuring alignment with overarching business goals
Develop sophisticated social media strategies for corporate and executive handles to drive engagement and industry authority
Manage a calendar of "snackable" blog posts and deeper industry insights that distill trends in trucking, construction, and agriculture into valuable assets
Partner with Product Marketing to build comprehensive messaging frameworks for new features and major go-to-market initiatives
Define and monitor content KPIs, using A/B testing and campaign metrics to refine messaging and report on ROI to leadership
Ensure all digital content adheres to the Fusable brand voice—authoritative yet accessible, and data-driven yet human
Maintain a high-speed production environment, iterating quickly based on real-time feedback and market shifts
Qualification
Required
6–8+ years of experience in copywriting, content marketing, or digital marketing, with a heavy emphasis on B2B SaaS
Exceptional ability to write concise, error-free copy that motivates action and understands the nuance between different digital formats
Deep understanding of the marketing funnel and how content assets support both lead acquisition and long-term customer retention
Advanced familiarity with email marketing platforms like HubSpot and modern social media management tools
A robust portfolio showcasing high-performing email campaigns, paid ad copy, and strategic short-form content is required
A self-starter who thrives in fast-paced environments and can manage complex deadlines while mentoring other contributors
Company
Fusable
Fusable is a digital agency specializing in branding and creating innovative, user-centric solutions to enhance business presence.
201-500 employees
Funding
Current Stage
Growth StageRecent News
Company data provided by crunchbase