TKO · 1 day ago
Partnership Marketing Manager
Las Vegas, NV - UFC Headquarters
Full-time
Onsite
Mid, Senior Level
3+ years expUFC is the world’s premier mixed martial arts organization, and they are seeking a Partnership Marketing Manager. This role serves as the primary day-to-day lead for assigned brand partners and is responsible for planning, developing, and executing integrated partnership marketing programs.
Media and EntertainmentSports
Responsibilities
Serves as the primary point of contact for assigned brand partners, managing day-to-day communications, priorities, and deliverables
Leads onboarding and ongoing partner check-in calls, including agenda development, meeting facilitation, and recap distribution
Owns asset delivery management, ensuring all contractual assets are tracked, delivered, and reported accurately
Leads the development and execution of partner activations across live events, digital, social, content, broadcast, and experiential platforms
Manages creative workflows, including briefing, routing, approvals, and final execution in collaboration with Brand, Creative, Legal, and other internal teams
Leads execution of partner integrations across in-venue, broadcast, live events, and digital and social platforms, serving as a primary point of contact to ensure accuracy, alignment, and a best-in-class partner experience
Serves as on-site partnership marketing lead at select events, overseeing brand activations, hospitality, ticketing, fan experiences, and partner hosting
Builds and maintains strong day-to-day relationships with partner contacts, acting as a trusted resource to ensure partner needs are met and expectations are consistently exceeded
Leads the development of partnership recaps, highlighting performance, learnings, and opportunities
Collaborates with internal stakeholders across Marketing, Events, Media, PR, Brand, Legal, Community Relations, and Operations to ensure partner programs align with broader UFC and TKO initiatives
Identifies and supports revenue-driving opportunities, including renewals, upsells, cross-sells, and cross-property integrations
Supports cross-property TKO initiatives across UFC, WWE, PBR, and additional properties
Mentors and supports junior team members, contributing to a collaborative and high-performing team environment
Other projects and duties as assigned
Qualification
Required
Bachelor's degree, with concentration in Marketing, Business, Sports Management, or related field preferred
3 - 5+ years of partnership marketing, sponsorship activation, brand marketing, or client service experience, preferably within sports, entertainment, or media
Proven experience managing day-to-day partner relationships and leading integrated marketing programs
Strong understanding of partnership agreements, rights delivery, and activation execution
Experience with marketing platform delivery including digital, live events, broadcast, hospitality, experiential
Demonstrated ability to manage multiple accounts and complex projects simultaneously in a fast-paced environment
Strong organizational, problem-solving, and prioritization skills
Demonstrated ability to build, manage, and grow partner relationships
Comfortable working cross-functionally and leading projects across multiple departments
Self-starter with the ability to anticipate issues and develop proactive solutions
Excellent written, verbal, and interpersonal communication skills, including partner-facing and executive-level communications
Willingness and ability to travel domestically and internationally as needed
Proficiency in Microsoft Excel, Word, PowerPoint, Outlook, and the ability to quickly learn additional tools and platforms
Company
TKO
TKO Group Holdings, Inc. (NYSE: TKO) is a premium sports and entertainment company.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$1.08B2024-03-04Post Ipo Secondary· $411.95M
2023-11-09Post Ipo Secondary· $670.32M
2023-09-12IPO
Leadership Team
Sana Shuaib
Senior Vice President, Partnership Marketing & Digital, TKO Global Partnerships
Recent News
2026-01-16
DBusiness Magazine
2025-12-24
2025-12-11
Company data provided by crunchbase