Genesys · 7 hours ago
Business Development Representative
Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. The Business Development Representative (BDR) is responsible for driving high-quality pipeline growth through a blend of inbound and outbound efforts, collaborating closely with Account Executives to strategically target accounts and qualify leads.
Artificial Intelligence (AI)Cloud ComputingSaaSSoftware
Responsibilities
Lead Qualification & Nurturing: Build strong rapport with prospects by providing valuable resources (e.g., webinars, white papers, blog content). Qualify inbound and outbound leads using modern frameworks (e.g., MEDDPIC) and assess their fit based on business needs
Outbound Prospecting: Conduct targeted outreach using intent data, account intelligence, and multi-channel engagement strategies (e.g., cold calling, email, LinkedIn). All outreach should be highly personalized, leveraging company insights, individual details, and intent data or intelligence
Collaboration with Account Executives: Partner on account planning, leveraging shared insights to identify high-potential opportunities for both customer and prospect accounts. Prioritize developing comprehensive Account Profiles to support effective research
Inbound Lead Management: Respond promptly to inbound inquiries, ensuring excellent initial engagement to convert them into qualified opportunities
Database & CRM Management: Maintain Salesforce and lead management platforms with precision, ensuring data accuracy and completeness. Expand contact lists with key personas and decision-makers using advanced research tools and techniques
Social Selling & Digital Engagement: Leverage social media platforms for prospecting, networking, and nurturing relationships. Create and share engaging content to build credibility and trust
Continuous Improvement: Monitor and analyze outreach performance metrics, iterating to improve conversion rates. Stay up to date on industry trends, tools, and competitor activities to refine prospecting strategies
Qualification
Required
Minimum of 2 years in a business development, sales, or related role, ideally in B2B environments
Strong written, verbal, and presentation skills with the ability to connect with diverse audiences
Proactive in uncovering prospect pain points and aligning solutions to needs
Thrives in a fast-paced, changing environment with the ability to prioritize effectively
Comfortable using CRM tools (Salesforce), lead management platforms (e.g., Outreach, Salesloft), and digital collaboration tools
Skilled at managing multiple priorities while maintaining attention to detail
Experience working in cross-functional and distributed teams
Preferred
Familiarity with advanced prospecting tools (e.g., 6Sense, LinkedIn Sales Navigator)
Experience with social selling. Experience with video prospecting is a plus
Familiarity with frameworks like BANT, MEDDPIC, or similar qualification criteria
The ideal candidate should demonstrate ambition and a clear vision for advancing within the organization, viewing the BDR role as a steppingstone in their career development
Willingness to travel occasionally for events or trade shows (approximately once per quarter), including working event booths as needed
Benefits
Medical, Dental, and Vision Insurance.
Telehealth coverage
Flexible work schedules and work from home opportunities
Development and career growth opportunities
Open Time Off in addition to 10 paid holidays
401(k) matching program
Adoption Assistance
Fertility treatments
Company
Genesys
Genesys enables organizations to orchestrate the best AI-powered experiences to drive customer loyalty and growth.
Funding
Current Stage
Late StageTotal Funding
$2.98BKey Investors
Salesforce VenturesPermira
2025-07-31Corporate Round· $1.5B
2021-12-06Private Equity· $580M
2016-07-22Private Equity· $900M
Recent News
2026-01-08
2025-12-30
2025-12-27
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