PGA National Resort · 10 hours ago
Director of Sales and Marketing
PGA National Resort is a luxury hotel and resort seeking a Director of Sales and Marketing to drive topline revenue generation and implement effective sales and marketing strategies. The role involves managing sales activities, developing strategic plans, and overseeing marketing and public relations efforts to maximize profitability and service quality.
GolfManagement ConsultingResortsSportsWellness
Responsibilities
Direct and manage all group, transient, banquet and catering sales activities to maximize revenue for the property
Prepare, implement, and compile data for the strategic sales plan, annual goals, sales and marketing budget, forecasts, and other reports as directed/required
Collaboratively develop rate strategies, group ceilings, and deployment through a thoughtful review of competitive data, demand analysis and mix management
Actively participate in sales presentations, property tours, and customer meetings
Conduct/attend daily business review meetings, weekly strategic sales meetings, management meetings, and other meetings as required/requested
Manage/direct all marketing, public relations, and promotional activities for the property
Recruit, direct, manage, train and counsel sales staff
In addition to the performance of the essential functions, this position may be required to perform a combination of the following supportive functions, with the percentage of time performing each function to be solely determined by the manager based upon the particular requirements of the property
Demonstrate a commitment to the organization’s operating principles and philosophies
Professionally represent the property in the community, industry organizations, and events
Actively participate as a collaborator with all departments
Provide constructive feedback to all departments
Be a leader and a role model to all employees
Qualification
Required
Minimum of five years of sales and marketing leadership experience in a fast-paced, luxury hotel or resort environment
Must be able to speak, read, write, and understand English
Must be able to read and write to facilitate the communication process
Requires exceptional communication skills, both verbal and written
Most tasks are performed in a team environment with the employee acting as a team leader. There is minimal direct supervision
Extensive knowledge of the sales process and closing skills
Comprehensive knowledge of meeting room capacities, banquet set-up, audio-visual and any other pertinent details related to the sales process
Ability to assess/evaluate employees' performance fairly
Ability to supervise, train and motivate multiple levels of managers and employees
Knowledge of property and competitive market
Must possess basic computational ability
Must possess strong computer skills, including, but not limited to, accounting programs, Microsoft Office Suite, Amadeus Delphi Sales & Catering platform
Outstanding interpersonal and sales-related skills
Excellent organizational and supervisory skills
Solid food and beverage concepts and pricing strategies
Demonstrated ability to process new information quickly and respond aptly to change
Strong analytical skills
Regularly demonstrate the ability to make thoughtful, data-driven decisions
Preferred
bachelor's degree (B.A. or B.S.) from a four-year college or university
Company
PGA National Resort
Palm Beach style meets breathtaking amenities at the crown jewel PGA National Resort, newly reopened and completely redesigned.
Funding
Current Stage
Late StageLeadership Team
Recent News
CW33 Dallas / Ft. Worth
2024-02-02
Company data provided by crunchbase