ParadiseWeddings.com · 9 hours ago
Head of Social, Video & Content Strategy (Destination Weddings)
United States
Part-time
Remote
Director/ExecutiveParadise Weddings is a leading destination wedding travel company specializing in weddings in Mexico and the Caribbean. They are seeking a Head of Social, Video & Content Strategy to lead their social and content ecosystem, ensuring that the brand is authentically represented across platforms and driving engagement through creative storytelling and team leadership.
Leisure Travel & Tourism
Responsibilities
Ownership of the social and video growth strategy for Paradise Weddings
Systems that scale content across IG, YouTube, and TikTok
Development of content ideas, campaigns, and storylines
Script writing and creative briefs
Ensuring content feels authentic, inspiring, and on-brand
Oversight of video production from idea through publishing
Close collaboration with editors and creators
Clear, constructive, and actionable feedback
Transformation of long-form content into short-form libraries
Maintenance of a high standard of quality and storytelling
Responsible for the content calendar and publishing schedule
Ensuring content is posted consistently and on time
Responsibility for how all social feeds look visually and cohesively
Creating a strong, recognizable brand aesthetic across platforms
Maintaining quality, tone, and visual identity in every post
Ensuring Paradise Weddings feels premium, modern, and intentional everywhere it appears
Leadership and motivation of a small creative team
Goal setting the team can rally behind
Creation of excitement and ownership around projects
Celebration of wins and reinforcement of progress
Coaching and development of team members
Growth of the team when needed to reach ambitious goals
Definition and tracking of KPIs across all platforms
Reporting systems that show what is working and why
Ambitious growth targets paired with disciplined execution
Data-driven creative decisions and priorities
Qualification
Required
Know how to build a brand on social
Genuinely get video, love social, and love motivating and leading a team
Shape how Paradise Weddings shows up to the world
Self-driven, decisive, and comfortable operating without hand-holding
Lead the entire social and content ecosystem, including video, ideas, hooks, and daily storytelling
Ownership of the social and video growth strategy for Paradise Weddings
Systems that scale content across IG, YouTube, and TikTok
Development of content ideas, campaigns, and storylines
Script writing and creative briefs
Ensuring content feels authentic, inspiring, and on-brand
Oversight of video production from idea through publishing
Close collaboration with editors and creators
Clear, constructive, and actionable feedback
Transformation of long-form content into short-form libraries
Maintenance of a high standard of quality and storytelling
Responsible for the content calendar and publishing schedule
Ensuring content is posted consistently and on time
Responsibility for how all social feeds look visually and cohesively
Creating a strong, recognizable brand aesthetic across platforms
Maintaining quality, tone, and visual identity in every post
Ensuring Paradise Weddings feels premium, modern, and intentional everywhere it appears
Leadership and motivation of a small creative team
Goal setting the team can rally behind
Creation of excitement and ownership around projects
Celebration of wins and reinforcement of progress
Coaching and development of team members
Growth of the team when needed to reach ambitious goals
Definition and tracking of KPIs across all platforms
Reporting systems that show what is working and why
Ambitious growth targets paired with disciplined execution
Data-driven creative decisions and priorities
Lives and breathes social media
Has grown a brand or social following before
Knows how to write hooks, captions, and social copy that stop the scroll
Thinks in trends, formats, and social-native storytelling, not just production
Has led video production for podcasts, YouTube, reels, and TikToks
Understands how to turn long-form into high-impact short-form
Enjoys leading people and building teams
Is structured, organized, and metrics-driven
Is self-motivated and comfortable without hand-holding
Comfortable with setting priorities independently
Making decisions without waiting for approval
Building structure where none exists
Holding self and others accountable
Driving results, not just activity
Preferred
Wedding experience is a bonus, not a requirement
Company
ParadiseWeddings.com
Award-Winning Destination Wedding Specialists... planning big days in paradise!
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase