Marsh McLennan · 22 hours ago
Lippincott - Senior Associate, Brand Strategy
Lippincott is a global brand, marketing and experience consultancy that helps companies tackle complex brand challenges. As a Senior Associate in the Brand Strategy team, you will manage projects, guide teams, and develop solutions for clients while building strong relationships and delivering high-quality outputs.
Financial ServicesProfessional ServicesService Industry
Responsibilities
Oversee and shape the development of potential brand opportunities based on client business strategy, competitive dynamics, best practice analysis, and customer insights
Structure project work plans and guide team workflow, while developing and guiding more junior team members
Be the key point-person with clients and other stakeholders, help manage their expectations, and provide recommendations reflecting Lippincott’s point of view
Develop client relationships and contribute to new business opportunities
Conduct in-depth interviews with client leadership and their customers
Manage case team resources (e.g., talent, firm intellectual capital, budget)
Identify other experts, frameworks, and examples from Lippincott to aid the case team in cracking multi-disciplinary challenges for clients
Develop storyboards and identify applicable frameworks for client presentations, and then play a significant role in delivering them
Manage and analyze quantitative and qualitative customer / prospect research, partnering with analytics specialists as appropriate
Qualification
Required
At least 8 years of full-time experience in consulting, business strategy, or brand strategy
Advisory and leadership presence with experience enthusiastically building, motivating, and inspiring teams
Comfort with ambiguity, and the ability to steer the team's structured problem-solving approach to open-ended directions or changes in priorities
Ability to lead multiple client projects simultaneously and autonomously
Outstanding presentation, writing, and the ability to communicate effectively to both the C-suite and entry-level (incl. PowerPoint)
Ability to connect the dots between deep business understanding, brand implications, and creative solutions to the client's specific challenge
Ability to influence and guide multi-disciplinary teams and diverse stakeholders to get the job done
Passionate about pushing your thinking, attacking issues from multiple angles, and stretching yourself to provide outstanding brand ideas to clients
Willingness to roll up your sleeves and solve challenges that extend the scope of brand into experience and marketing
An appetite for learning and tackling challenging topics across a diverse range of clients/industries
Openness to travel
Preferred
MBA or equivalent welcomed, but not necessary
Benefits
Health benefits
401K savings
Employee assistance programs
Company
Marsh McLennan
Marsh McLennan (NYSE: MMC) is a global leader in risk, strategy and people, advising clients in 130 countries across four businesses: Marsh, Guy Carpenter, Mercer and Oliver Wyman.
Funding
Current Stage
Public CompanyTotal Funding
$11.2B2024-10-30Post Ipo Debt· $7.25B
2024-02-14Post Ipo Debt· $1B
2023-09-06Post Ipo Debt· $1.6B
Leadership Team
Recent News
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