The North Face · 16 hours ago
The North Face: Paid Media Coordinator
Denver, CO
Full-time
Hybrid
New Grad, Entry Level
$60K/yr - $76K/yr
0+ years expThe North Face is a company dedicated to exploration and innovation. They are seeking a Paid Media Coordinator to support full funnel paid media efforts, manage campaigns, and collaborate with cross-functional teams to drive marketing strategies.
ApparelSporting Goods
Responsibilities
Support full funnel paid media campaigns. Help manage paid media calendar to ensure all key initiatives and product stories are supported
Partner closely with media agency on the execution of campaigns including trafficking assets, setting up tracking, targeting plans, etc
Collaborate with cross functional teams including ecomm, brand, retail and creative to develop and execute on digital marketing strategies and campaigns
Analyze and summarize media performance metrics across all channels to ensure goals and KPI’s are met. Evaluate data to identify areas of opportunity
Brief in creative needs and work closely with internal creative and project management teams on the development/execution of creative across digital channels, ensuring all deadlines are met
Support in the implementation of the testing calendar to continually test new creative, tactics, tools, etc. and apply learnings to optimize the day-to-day strategies
Assist with media budget management and finances, including invoice receipt and approval, reconciliations, accruals, etc
Keep up to date on the media marketplace, including platform updates, marketing trends, media tech, etc
Qualification
Required
Understanding of direct response marketing methodologies
Understanding of key digital marketing channels including display, SEM, Affiliate and social media. YouTube, CTV, podcast, and OOH a plus
Experience with the key ad platforms: Google Adwords and GDN, The Trade Desk, Bing, etc
Experience working at or with a digital agency and creative teams and utilizing project management tools
Detail oriented and very strong organization and project management skills with the ability to work in a fast-paced environment and track/manage multiple campaigns/projects at a time
Passion for data driven decision making and creating compelling and personalized digital customer experiences
Strong communication skills to effectively communicate marketing efforts, media performance/ROI and best practices to the broader organization
Highly driven with a positive, high-energy, team-oriented attitude
Preferred
Strong excel skills
Genuine passion for the outdoors
Experience working across US & Canada
Google AdWords certified preferred; Experience with SA360 preferred
Interest in staying informed about media marketplace, including platform updates, marketing trends, and emerging media technologies
Benefits
Incentive Potential : This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential.
Benefits at VF Corporation : You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.
Company
The North Face
The North Face®, a Division of VF Corporation, is the leading outdoor lifestyle company. It is a sub-organization of VF.
5001-10000 employees
H1B Sponsorship
The North Face has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (21)
2024 (22)
2023 (23)
2022 (40)
2021 (20)
2020 (26)
Funding
Current Stage
Late StageTotal Funding
unknown2000-08-16Acquired
Leadership Team
Anthony Rossini
B2B PROJECT COORDINATOR
Christy Vu
Sales Partner
Recent News
2025-12-16
Company data provided by crunchbase