Head of Demand Generation jobs in United States
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Rillet · 18 hours ago

Head of Demand Generation

positionNew York, NY
timeFull-time
remoteHybrid
seniorityDirector/Executive
date8+ years exp

Rillet is an AI-native ERP company serving finance teams with a mission to help them achieve speed, accuracy, and insight in their operations. They are seeking a Head of Demand Generation to own the global demand generation strategy and pipeline targets, architecting a multi-channel acquisition engine and collaborating closely with Sales and RevOps to drive predictable revenue growth.

AccountingArtificial Intelligence (AI)Enterprise Resource Planning (ERP)FinanceFinancial ServicesFinTechSaaS

Responsibilities

Own global demand generation strategy and pipeline targets
Build and scale a multi-channel acquisition engine (paid, organic, lifecycle, web, ABM, experiments)
Design forecasting, capacity modeling, and performance management for pipeline creation
Partner with Sales and RevOps on ICP definition, segmentation, routing, and handoff SLAs
Translate product positioning and category narrative into high-converting campaigns
Continuously improve funnel conversion across visitor → lead → MQL → SQL → opportunity
Establish rigorous experimentation, measurement, and optimization frameworks
Hire, develop, and lead a high-performing demand generation team over time

Qualification

B2B SaaS demand generationPipeline managementPaid acquisitionConversion optimizationExperimentationAnalytical skillsOperational rigorTeam managementFintech experienceERP experienceSales collaborationProduct-led growth

Required

8+ years of experience in B2B SaaS demand generation or growth marketing
Proven track record owning pipeline targets and scaling revenue impact
Deep understanding of paid acquisition, lifecycle, conversion optimization, and experimentation
Strong analytical and operational rigor
Experience partnering closely with Sales and RevOps

Preferred

Experience in high-growth or category-defining SaaS companies
Familiarity with product-led or hybrid PLG/Sales motions
Prior experience building and managing teams
Background in fintech, ERP, or infrastructure software

Benefits

Top-tier health and dental insurance, premiums partially or fully covered for you, plus 90% coverage for dependents
Flexible PTO
9 company-wide holidays

Company

Rillet

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Rillet is an AI-native ERP platform that automates accounting for complex revenue models.
dateFounded in 2021
location
Palo Alto, California, USA
people-size51-200 employees
web-link
https://www.rillet.com

Funding

Current Stage
Growth Stage
Total Funding
$108.5M
Key Investors
Sequoia Capital
2025-08-06Series B· $70M
2025-05-28Series A· $25M
2024-07-29Seed· $13.5M

Leadership Team

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Nicolas Kopp
CEO & Founder
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Recent News

PR Newswire
Brex Brings AI-Native Accounting Automation to ERPs
2026-01-22
International Accounting Bulletin
Brex unveils AI-native accounting API to automate ERP integrations
2026-01-22
PRWeb
QueBIT Announces Strategic Partnership with Rillet to Deliver Modern, AI-Native ERP Solutions
2026-01-06
Company data provided by crunchbase