Consultant Product Marketing Manager jobs in United States
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Nava · 3 days ago

Consultant Product Marketing Manager

positionUnited States
timeFull-time
remoteRemote
senioritySenior Level, Lead/Staff
money$120/hr - $140/hr
date8+ years exp

Nava is a consultancy and public benefit corporation focused on modernizing government services. They are seeking a Consultant Product Marketing Manager to develop the go-to-market strategy and ensure alignment for successful lead conversion in the government context.

AppsCloud Data ServicesComputerGovernmentGovTechSoftwareWeb Development
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Growth OpportunitiesbadNo H1Bnote

Responsibilities

Define target audiences, customer journeys, and optimize the sales funnel from awareness to acquisition
Drive positioning and messaging that is targeted based on customer-vetted value proposition to support both product development and marketing campaigns
Refine the GTM strategy, product/ services, and collateral based on feedback coming from external market research and input
Work across product and business development teams, pushing them to achieve sales and marketing milestones, often working backwards from demo days, new feature launches or deadlines related to policy updates
Maintain and prioritize a collateral backlog with vetted user stories and value propositions
Ensure all functions are coordinated and working in harmony toward common sales and marketing goals
Develop subject matter expertise on the government tech stack and procurement
Represent Nava's solutions via demos, market research calls, user research calls, and prospective client calls
Work with product managers and ensure product documentation, demos, and collateral are discoverable and compelling
Bridge the product team, sales, and marketing, and ensure effective sales enablement. Stay close to the business development pipeline
Position for strength against competition with differentiation in mind

Qualification

Product MarketingGo-to-market strategyMarket researchCustomer-facing experienceGovernment consultingCollaboration across functionsEntrepreneurial spiritOpen source technologyClient servicesBusiness development

Required

8+ years in Product Marketing or related fields
Experience standing up product marketing processes from scratch
Proven ability to operate in and navigate ambiguity
Experience with customer-facing market research
Experience developing product marketing messaging, assets, and other collateral
Experience with market research and go-to-market experience
History of building strong relationships with peers and working effectively across functions
Entrepreneurial spirit and startup experience
Must be legally authorized to work in the United States
Must meet any other requirements for government contracts for which candidates are hired
Work authorization that doesn't require visa sponsorship, now or in the future
May be subject to a government background check or security clearance, depending on the contract

Preferred

Experience with marketing and positioning open source technology
Experience with client services and/or government consulting
Experience with business development within government contractors

Company

Nava

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Nava is a consultancy and public benefit corporation that makes government services simple, effective, and accessible to all.
dateFounded in 2015
location
Washington, District of Columbia, USA
people-size501-1000 employees
web-link
https://www.navapbc.com/

Funding

Current Stage
Late Stage

Leadership Team

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Rohan Bhobe
CEO and Co-founder
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Senongo Akpem
VP of Design
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