Marriott International · 16 hours ago
Senior Director, Partner Campaign Reporting, Marriott Media
Bethesda, MD
Full-time
Onsite
Director/Executive
$147K/yr - $236K/yr
10+ years expMarriott International is the world’s largest hotel company, and they are seeking a Senior Director for their Partner Campaign Reporting Strategy. This role involves owning the strategy and execution of Marriott’s Partner Campaign Reporting program, managing analytics tools, and working cross-functionally to support advertising partners with insightful reporting and measurement.
LeisureTourismTravel
Responsibilities
Oversee the strategy and execution for MARRIOTT MEDIA’s measurement and reporting initiatives, including defining key KPIs, designing reporting dashboards, and managing a team of Partner Campaign Reporting specialists
Translate campaign and performance data into clear insights and actionable recommendations for advertising partners
Partner effectively with the Sales & Partnerships team to ensure business needs around measurement and reporting are captured and reflected in standardized measurement and reporting templates
Work cross-functionally with internal teams to document and communicate capabilities, oversee and deliver customized reporting solutions, and prioritize analytics requests
Validate all measurement and campaign performance across Marriott’s advertisers
Collaborate with Data Scientists and Engineers to design and build new analytical models, measurement pipelines, and visualization dashboards and tools
Leverage a data-driven approach to evaluate optimization opportunities on reporting capabilities / tools
Qualification
Required
Bachelor's degree in marketing, Business, Economics, Data Science, or a related field
Ten or more years of experience in digital media or other digital business with a strong analytical background and experience
Strong knowledge of media channels, marketing technology, marketing operations, audience segmentation, and customer data strategies
Strong understanding of measurement and analytics across digital marketing and media channels, including reporting frameworks and analytical models
Understanding of core measurement science concepts: experimentation and measurement frameworks (A/B testing, matched market, MMM, etc.), statistical sampling techniques and hypothesis testing, power analysis, synthetic control
Strong technical and analytical foundation, with experience in data-driven decision-making and marketing analytics
Proven success in leading people teams, as well as running sophisticated business processes in a fast-paced environment across multiple internal teams
Proven experience presenting analytical insights and answering all technical/data questions for both technical and non-technical stakeholders
Strong strategic and critical thinking skills; strong bias toward data-based decision-making with the ability to break down complex problems and formulate plans
Excellent decision-making, project management, and communication skills
Strong conceptual skills and ability to translate theoretical concepts into analytical or research methodologies and tools
Understanding of and adherence to the principles of data quality management, data privacy, and modern marketing best practices
Preferred
Master's degree in Business, Economics, Marketing, Data Science, or a related field
SQL and PySpark experience
Familiarity with media advertising reporting
Benefits
Bonus program
Comprehensive health care benefits
401(k) plan with up to 5% company match
Employee stock purchase plan at 15% discount
Accrued paid time off (including sick leave where applicable)
Life insurance
Group disability insurance
Travel discounts
Adoption assistance
Paid parental leave
Health savings account (except for positions based out of or performed in Hawaii)
Flexible spending accounts
Tuition assistance
Pre-tax commuter benefits
Other life and work wellness benefits
May include other incentives such as stock awards and deferred compensation plans
Company
Marriott International
Marriott International, Inc.
10001+ employees
H1B Sponsorship
Marriott International has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (101)
2024 (84)
2023 (97)
2022 (77)
2021 (37)
2020 (58)
Funding
Current Stage
Late StageLeadership Team
Anthony Capuano
Chief Executive Officer
Naveen Manga
Global Chief Technology Officer
Recent News
IndiaTimes
2025-11-12
2025-11-09
Company data provided by crunchbase