Service Minds · 5 hours ago
Marketing Manager
Bradenton, Bradenton, FL, US
Full-time
Hybrid
Mid Level
$80K/yr - $80K/yrService Minds is a rapidly growing home services organization supporting trusted brands like Mister Sparky Electric and One Hour Heating & Air Conditioning. They are seeking a hands-on, data-driven Marketing Manager to drive growth and performance marketing initiatives across multiple brands and locations, managing campaigns from concept to execution and optimizing marketing performance.
Building MaintenanceHeating Ventilation and Air Conditioning (HVAC)
Responsibilities
Manage Google Local Services Ads (GLSA), PPC campaigns, and SEO across multiple brands and branches
Analyze dashboards and marketing performance to optimize Leads, Bookings, ROAS, and Cost per Lead
Plan, execute, and monitor CRM-driven email and direct mail campaigns
Lead campaigns end-to-end, including developing offers, coordinating creative, securing approvals, and managing budgets
Collaborate with vendors and internal stakeholders to implement cross-channel marketing strategies
Track and analyze campaign performance, identify trends, and provide actionable recommendations
Support branch-level marketing initiatives, events, sponsorships, and community programs
Use Monday.com and other project management tools to manage timelines, deliverables, and cross-team coordination
Partner with Operations, Sales, Call Center, and Finance teams to ensure marketing initiatives align with operational readiness and capacity
Prepare executive-ready reports, summaries, and presentations for leadership
Monitor competitor activity and industry trends to recommend new strategies or campaigns
Qualification
Required
Strong desire to learn and grow
Hands-on experience with GLSA, PPC, SEO, and CRM platforms
CRM experience
Direct mail experience
Strong Excel or BI tool skills for data analysis and reporting
Self-starter who can manage multiple priorities independently
Strong written and verbal communication skills, highly organized, and detail-oriented
Experience in home services, multi-location businesses, or direct mail campaigns
Preferred
Experience managing vendors or small teams is preferred
Benefits
Choice of HMO, PPO, or HDHP medical plans + dental & vision
Paid Time Off (PTO)
Paid holidays
Life & Disability Insurance
401(k) with employer match
HSA/FSA options
EAP
30% employee discount on services
Ongoing training, leadership programs, and career growth opportunities
And more!
Company
Service Minds
Service Minds is a provider of electrical, plumbing and HVAC services.
Founded in 2007
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
unknown2022-05-31Acquired
Leadership Team
Bryan Meany, MBA, CPA
CFO
David Cox
Partner / Member of the Board of Directors
Company data provided by crunchbase