Social Media Marketing Manager jobs in United States
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Milani Cosmetics · 18 hours ago

Social Media Marketing Manager

Milani Cosmetics is a Los Angeles-based market leading color cosmetics brand, and they are seeking a strategic, creative, and relationship-driven Social Media Marketing Manager. The role involves leading owned, organic social channels, building Milani's social ecosystem, and partnering closely with an external agency to enhance brand perception and community engagement.

Beauty
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H1B Sponsor Likelynote

Responsibilities

Provide strategic oversight, direction, and performance guidance to the agency managing Milani's owned/organic social channels
Ensure organic social content aligns with brand strategy, product launches, creator initiatives, and cultural moments while building an engaged community
Review and approve social calendars, content concepts, and performance recaps
Partner closely with the in-house Creative team to brief, review, and deliver social-first content
Act as the internal point person for organic social strategy and platform evolution
Identify new social trends and platform features aligning with Milani's brand and social strategy
Translate data into actionable insights to refine content strategy and maximize brand impact
Share out and present monthly reporting along with key learnings to inform future strategies
Monitor and mine insights from competitors' social media accounts
Serve as on-camera talent or film UGC-style content for social platforms such as TikTok as needed
Evaluate new social media platforms Milani should play in; lead the strategy and execution to launch on new platforms, which include, but are not limited to: Instagram, Facebook, TikTok, YouTube, and Pinterest
Act as a key thought partner for brand storytelling social channels
Stay current on platform trends, creator landscape shifts, and beauty culture to proactively inform strategy
Manage external partners with clarity, accountability, and strong relationship-building skills

Qualification

Social Media ManagementAgency ManagementContent StrategyBeauty Industry ExperienceProject ManagementCommunication SkillsRelationship BuildingStrategic Thinking

Required

Bachelor's degree in Marketing, Communications, Business, or a related field
Minimum 4 years of professional experience in organic/owned social media
Proven experience managing agencies and external partners
Hands-on experience with social media management platforms such as Sprout Social, Dash Hudson, Nectar Social or similar tools
Strong understanding of major social platforms, content formats, and ecosystems
Highly organized with strong project management and communication skills
Strategic thinker with a hands-on execution mindset

Preferred

Direct experience in beauty strongly preferred

Benefits

Health Care Plan (Medical, Dental & Vision)
Retirement Plan (401k w/ Company Match)
Life Insurance (Basic, Voluntary & AD&D)
Generous Vacation Time Policy
Family Leave
Short Term & Long-Term Disability
Flexible Work Environment / Hybrid (Tuesday, Wednesday & Thursday required on site in Milani's Culver City Office)
Dog-Friendly HQ

Company

Milani Cosmetics

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Milani Cosmetics and beauty products, including face makeup, nail color and a full range of top quality makeup products.

H1B Sponsorship

Milani Cosmetics has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2023 (2)
2022 (1)
2021 (1)
2020 (1)

Funding

Current Stage
Growth Stage
Total Funding
unknown
2018-05-18Acquired

Leadership Team

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Mary van Praag
Chief Executive Officer
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B
Ben Menezes
Chief Financial Officer
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Company data provided by crunchbase