Sr. Product Marketing Manager, Financial Services & E-Commerce jobs in United States
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LegitScript · 4 hours ago

Sr. Product Marketing Manager, Financial Services & E-Commerce

LegitScript is dedicated to enhancing safety and transparency in the internet and payment ecosystems. They are seeking a dynamic Sr. Product Marketing Manager to develop and execute product messaging and go-to-market strategies for Financial Services and E-Commerce organizations, driving growth with Payments and Platform customers.

Health CareInternet
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Responsibilities

Market intelligence—be the expert on our customers, who they are, how they buy, and their key buying criteria
Understand the competitive landscape—be an expert on our competition and how they are positioned
Collaborate with product management and Demand Generation to develop product positioning and messaging that resonates with our target buyer personas
Understand our buyer’s process, including where they get information, and the •who•, •what•, •when• and •why• behind the decisions they make
Develop resources that support the prospect and customer journey including compelling use cases, solution briefs, demos, event presentations and website messaging
Take the lead on partnering with Product Management and Demand Generation to bring new products and releases to the market
Serve as a trusted leader within the organization who can effectively present the value of our solutions in webinars and at events
Manage and support content development for sales training and sales kickoff to ensure we lead with value-driven messaging
Partner with Product Management to report on the effectiveness of new products in the market - pipeline, closed won ARR, renewals

Qualification

Product MarketingPayments Industry KnowledgeSales EnablementMarket IntelligenceContent DevelopmentSalesforceNetworking SkillsCollaborationOrganizational SkillsCommunication Skills

Required

7-10 years in a Product Marketing Manager role, preferably within the payments or fintech industry
In-depth knowledge of the payments industry landscape, including key players, challenges, and trends
Proven experience in developing content that speaks to the specific needs and challenges of the market
A deep understanding of the product marketing frameworks and resources to support effective launches, releases and sales enablement
The ability to partner closely with marketing on messaging and targets for cross-channel campaigns that speak to the needs of our target ICP
Highly organized, methodical, and detail-oriented with an ability to consistently meet deadlines
Dependable, with outstanding multitasking abilities and an eagerness to understand and support the needs of a busy and fast-paced marketing team
Proficiency in tools like Salesforce, ClickUp and Intercom
Ability to develop and execute high-level go-to-market strategies that align with business objectives
Experience in developing content that resonates with an industry-specific audience
Ability to analyze data, track KPIs, and optimize product marketing efforts based on performance metrics
Strong networking and relationship management skills, especially with customers, partners, sales, product and marketing
Strong organizational skills to manage multiple campaigns, vendors, and deadlines
Willingness to adapt to changes in industry trends or company priorities. Able to handle multiple projects in parallel and manage ambiguous and rapidly changing priorities
Excellent written and verbal communication skills, including the ability to present at industry events or webinars

Benefits

Multiple Medical, Dental & Vision plans
401k with company match and immediate vesting
Generous paid time off package and 11 paid holidays
And much more!

Company

LegitScript

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LegitScript.com is an internet company offering pharmacy management services.