TechnologyAdvice · 20 hours ago
Email Marketing Manager
United States
Full-time
Remote
Mid, Senior Level
$75K/yr - $85K/yr
4+ years expTechnologyAdvice is a remote-first company that helps B2B tech buyers navigate the buying process. As an Email Marketing Manager, you will own the email strategy across multiple newsletters, driving subscriber growth and engagement while collaborating with various teams to optimize performance.
B2BE-CommerceLead GenerationMulti-level MarketingSaaS
No H1B
Responsibilities
Own and evolve the email marketing strategy across multiple newsletters and brands
Drive subscriber acquisition, engagement, and retention across the full email lifecycle
Plan, execute, and optimize lifecycle campaigns, including onboarding, engagement, and win-back
Lead segmentation, automation, A/B testing, and behavioral targeting initiatives
Define and track KPIs across the email funnel; analyze performance and identify optimization opportunities
Ensure all email campaigns meet brand, editorial, and design standards
Manage campaign calendars and workflows in coordination with editorial and promotional efforts
Collaborate cross-functionally with content, design, social, paid, and growth teams
Partner with sales to support newsletter sponsorships through placement strategy, performance tracking, and reporting
Present email strategy, insights, and performance updates to stakeholders and executives
Mentor and guide junior team members, providing structure, feedback, and development
Qualification
Required
4+ years of experience in email marketing, lifecycle marketing, or newsletter publishing, with a track record of growing audiences and driving measurable results
Proven ability to own email strategy end-to-end, balancing creative storytelling with performance optimization and conversion metrics
Hands-on experience with email platforms such as Mailchimp, HubSpot, Marketo, Sailthru, or similar tools
Strong command of segmentation, automation, A/B testing, and behavioral targeting across the email lifecycle
Experience supporting newsletter revenue, including ad sales, sponsorships, affiliate promotions, or partner deliverables
Familiarity with analytics, reporting, and audience data tools (e.g., Google Analytics, Looker, BI tools, CRM or CDP integrations), with bonus experience in emerging paid acquisition channels such as Reddit
Strong communicator who works comfortably across async tools, video calls, live presentations, and cross-functional teams
Highly organized, accountable, and energized by working on newsletters, media brands, and community-driven audiences in a fast-paced, remote environment
Agile professional who excels in a fast-paced environment and thrives on continuously pivoting strategies to drive business needs forward
Benefits
Career Growth: Advance with mentorship programs, leadership academies, and opportunities to shape company culture and DEI initiatives.
Flex Fridays: Adjust your 40-hour week to enjoy a full or half day off on Fridays.
Remote-First Culture: Work from the comfort of your home.
Flexible PTO: Take the time you need, when you need it.
Health Coverage: Medical, dental, and vision plans for you and your family.
Insurance Protection: Life, AD&D, Short-Term, and Long-Term Disability coverage.
401K with Match: Secure your future with our company-matched retirement savings.
Paid Parental Leave: Support for new parents during life’s special moments.
Wellness Perks: Access Headspace and enjoy monthly fitness reimbursements.
Pet Insurance: Care for your furry family members.
Speaker Series Bonus: Present in our monthly speaker series and earn a bonus.
Book Reimbursement: Get up to 12 books reimbursed per year to fuel your learning.
Bucket List Benefit: Celebrate milestones with annual contributions toward your dream adventures after 3 years.
In-Office Perks: Enjoy catered lunches for our in-office team.
Company
TechnologyAdvice
TechnologyAdvice is a B2B demand generation company which specializes in connecting buyers and sellers of business technology.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Rob Bellenfant
CEO & Founder
Recent News
2024-04-10
Company data provided by crunchbase