The Cake · 12 hours ago
Marketing Lead
United States
Full-time
Remote
Senior Level, Lead/Staff
$0/yr - $180K/yr
8+ years expThe Cake is a highly innovative enterprise AI company seeking a hands-on growth marketing leader to drive measurable pipeline and category credibility. The role involves leading digital growth strategy, executing campaigns, and translating advanced AI capabilities into market relevance through effective marketing efforts.
Staffing & Recruiting
Hiring Manager
Iyah Wade
Responsibilities
Design and execute digital campaigns that build measurable pipeline — not just visibility
Develop and grow a strong presence through consistent, high-value thought leadership and engagement in enterprise tech and AI conversations
Oversee blogs (500–800 words), social content, and newsletters that translate complex AI and enterprise technology into clear, credible narratives
Plan, execute, and optimize data-driven multi-channel campaigns across LinkedIn, email, and strategic partnerships
Own analytics and performance reporting — explain the numbers, the drivers, and the optimization decisions
Partner with product, technical, and business teams to align growth initiatives with real capabilities and use cases
Qualification
Required
8+ years in enterprise technology, AI, SaaS, or advanced software marketing
Proven track record of personally driving measurable ROI and pipeline through digital channels
Hands-on campaign execution experience — not just managing teams
Strong LinkedIn presence with visible content and engagement
Experience producing or overseeing blogs, campaigns, and technical content strategy
Ability to clearly explain how results were achieved using metrics and data
Experience marketing complex or technical products
Comfort thriving in fast-paced, high-innovation, resource-conscious environments
Financial discipline and ability to tie marketing activity to business outcomes
Preferred
Demonstrated thought leadership in AI, enterprise tech, or advanced software domains
Hybrid experience across both enterprise and startup environments
Recognized credibility in technical or AI-focused communities
Strong personal content footprint with examples of high-engagement or influential posts
Clear proof of campaigns you personally led that drove quantifiable growth
Benefits
Benefits
Company
The Cake
The Cake is a boutique creative staffing provider that connects the right talent with the right organizations.
2-10 employees
Funding
Current Stage
Early StageLeadership Team
Montana Flynn
Sales Manager & Partner
Pooja Shailendra
Partner
Company data provided by crunchbase