Viking · 1 day ago
Senior Digital Product Manager
Los Angeles, California, United States
Full-time
Hybrid
Senior Level
$135K/yr - $160K/yr
7+ years expViking is a company that provides destination-focused voyages on oceans, rivers, and lakes around the world. The Senior Digital Product Manager will take ownership of user personalized experience initiatives leveraging Adobe Experience Cloud, driving hands-on implementation of Adobe Target activities and collaborating across teams to improve engagement and conversion.
CommercialLeisureTravel
Responsibilities
Configure, launch, and manage Adobe Target activities including A/B testing, multivariate testing (MVT), experience AJO / Targeting, automated personalization, and recommendations
Configure, launch, and manage AJO Campaigns and journeys
Serve as the technical lead within Marketing for AJO / Target solutions collaborating with engineering, AEM, Real-Time Customer Data Platform (RT CDP), Launch, and Analytics teams
Deploy rules/audience-based personalization, experiences, and dynamic recommendations
Develop repeatable frameworks for experimentation and personalization programs
Hands-on development skills to implement AJO / Target tests and user personalized journeys
Stay current with Adobe updates and drive incorporation of new features
Work closely with Digital Product Managers, UX/UI, marketing, analytics, RT CDP teams to define audience segments and ensure seamless implementation of personalized experiences and tests
Align marketing campaigns with personalization roadmaps
Build strong working relationships across internal teams for smooth execution
Analyze AJO / Target and analytics data to extract insights and validate experiments
Report performance, lift, and ROI to stakeholders
Drive continuous optimization based on data and feedback
Coach stakeholders on Adobe personalization best practices and implementation processes
Help drive adoption and understanding of Adobe personalization capabilities across the organization
Qualification
Required
Bachelor's degree in Computer Science, Business, Marketing, or a related field
7+ years in digital product management, with at least 3+ years focused on personalization and A/B testing
Extensive hands-on experience with AJO / Target implementation, optimization, and integrated testing
Knowledge of how profile scripts work as well as MBOX and customer attributes work in Adobe Target
Strong understanding of web analytics, A/B testing, audiences, and personalization best practices
Proficient in JavaScript, HTML, CSS, APIs and familiarity with WebSDK, data layers and debugging tools
Preferred
AJO / Target Business Practitioner or Developer certification preferred
Experience with Adobe Experience Platform RT CDP, Target, Journey Optimizer, and Launch
Familiarity with front‑end technologies (HTML/CSS/JS) and data engineering workflows
Strong communication and stakeholder management skills
Benefits
Employees are eligible for annual discretionary bonus.
401(k) plan with company match.
Employee Share Purchase Plan (ESPP) Viking full-time regular employees working in the United States can purchase Viking shares through payroll deductions.
Full benefits including medical, dental, vision, life and disability insurance at a highly subsidized rate (some plans are fully paid by Viking).
Accrue 15 paid vacation days, sick time accrual by state, and 6 paid holidays per year.
Opportunity to take a free and/or discounted cruise.
Highly subsidized gym membership.
Discounts on theatres, theme parks, movie tickets, travel discounts through IATA membership and too many more discounts to name.
Company
Viking
Thank you for your interest in career opportunities at Viking.
5001-10000 employees
H1B Sponsorship
Viking has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2022 (1)
Funding
Current Stage
Public CompanyTotal Funding
$5.7B2025-09-29Post Ipo Debt· $1.7B
2025-05-27Post Ipo Secondary· $1.35B
2024-09-11Post Ipo Secondary· $930M
Leadership Team
Leah Talactac
EVP, Group Controller & Chief Accounting Officer
R
Roman Balint
Chief engineer
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