Dan-O's Seasoning · 1 day ago
Director, Content & Design
Louisville,KY,US
Full-time
Onsite
Director/Executive
8+ years expDan-O's Seasoning is seeking a Director of Design & Content to lead the creative direction and execution of their visual and content strategies. This role will oversee the development of creative concepts for various marketing initiatives while managing a creative team to ensure high-quality content delivery across all platforms.
E-CommerceFood and BeverageManufacturing
Responsibilities
Own and evolve Dan-O’s visual identity, creative standards, and content voice
Ensure all creative work aligns with brand positioning, tone, and purpose
Serve as the creative decision-maker while encouraging strong ideas from the team
Continuously raise the creative bar while staying true to the Dan-O’s brand
Lead creative conception for new product launches, seasonal and evergreen campaigns, email marketing, paid and organic digital media, and retail and shopper marketing assets
Translate marketing briefs into clear creative direction and standout concepts
Ensure creative ideas are platform-appropriate and execution-ready
Drive content development, including concepting and staging content, based on the annual marketing calendar
Ensure a steady pipeline of high-quality content across email, social (organic & paid), website & e-commerce, and video platforms
Balanced planned content with real-time and opportunistic moments
Ensure content ladders up to broader brand and business goals
Lead, mentor, and develop a creative team, including videographers/photographers, content producers and designers
Set clear priorities, timelines and expectations for the team
Manage creative workflows to ensure projects are delivered on time and on brief
Partner with marketing leadership to resource projects appropriately
Foster a collaborative, positive and high performing creative culture
Qualification
Required
8+ years of experience in creative, design or content roles
3+ years of experience leading or managing creative teams
Strong background in brand design, content and campaign development
Proven ability to concept, not just execute
Experience working with fast-paced brands or consumer products
Experience in CPG, food, beverage, or lifestyle brands
Video-first mindset with an eye for storytelling
Experience working with founder or personality-driven brands
Company
Dan-O's Seasoning
Dan-O’s Seasoning is one of the growing seasoning companies in America that has a retail offering in over 18,000 stores.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Phillip Crosby
Chief Executive Officer
Dan Oliver
Owner/Founder
Recent News
Food Business News
2025-09-12
2025-04-14
Lane Report | Kentucky Business & Economic News
2025-03-11
Company data provided by crunchbase