Alkami Technology · 2 days ago
Sr. Director, Product Marketing
United States
Full-time
Remote
Senior Level, Lead/Staff
$180K/yr - $225K/yr
8+ years expAlkami Technology is a leading cloud-based digital banking solutions provider for financial institutions in the United States. The role involves owning product marketing strategy, leading a team of product marketers, and driving market adoption and revenue growth through effective positioning, messaging, and go-to-market execution.
BankingCreditFinanceFinancial ServicesFinTechSaaSSoftware
No H1B
Responsibilities
Own end-to-end product marketing strategy across all three lines of business
Serve as the functional leader for Product Marketing while remaining hands-on in execution
Establish PMM priorities, operating rhythms, and success metrics
Develop clear, differentiated positioning and messaging frameworks by product, segment, and persona
Translate complex digital banking technology into compelling, outcome-driven value for banks and credit unions
Lead GTM strategy and execution for new products and major releases
Define launch tiers, target segments, use cases, and success metrics
Partner cross-functionally to ensure strong internal and external launch readiness
Own pricing and packaging strategy across the platform in partnership with Product, Finance, Sales, and RevOps
Design packaging architectures, pricing models, bundles, and tiers aligned to customer value
Conduct pricing research, competitive analysis, and win/loss insights
Develop internal guidance and external narratives for pricing changes
Create high-impact enablement assets including pitch decks, solution briefs, battlecards, demo narratives, and value tools
Partner with Sales and Customer Success to support pipeline, expansion, and strategic deals
Establish a strong voice-of-customer and voice-of-market discipline
Own competitive positioning and objection-handling strategies
Lead, coach, and develop a small, high-performing product marketing team
Define best practices, standards, and career growth for PMM
Qualification
Required
8–12+ years of experience in Product Marketing or GTM roles for B2B SaaS
Experience leading or acting as Head of Product Marketing
Proven ownership of pricing and packaging strategy
Deep expertise in positioning, messaging, launches, enablement, and competitive intelligence
Strong cross-functional leadership skills
Comfortable operating as a player/coach in a growth-stage environment
Preferred
Experience in fintech and/or digital banking technology, including digital banking platforms, onboarding/account opening, or data and marketing solutions
Experience selling to community and regional banks and credit unions
Familiarity with regulated or compliance-driven markets
Benefits
Remote-first environment
Unlimited paid time off
401(k) with employer match
Company
Alkami Technology
Alkami Technology provides cloud-based digital banking solutions for credit unions and banks.
501-1000 employees
Funding
Current Stage
Public CompanyTotal Funding
$685.18MKey Investors
D1 Capital PartnersGeneral AtlanticS3 Ventures
2025-03-10Post Ipo Debt· $300M
2024-11-06Post Ipo Secondary
2024-08-08Post Ipo Secondary
Leadership Team
Alex Shootman
Chief Executive Officer
Gagan Kanjlia
Chief Product Officer
Recent News
2026-01-22
2026-01-16
Company data provided by crunchbase