Williams-Sonoma, Inc. · 6 hours ago
Analyst, Cust Relation Mktg
San Francisco, CA
Full-time
Onsite
Entry Level
$71K/yr - $83K/yr
1+ years expWilliams-Sonoma, Inc. is a premier specialty retailer of high-quality products for the kitchen and home. As an Email Marketing Analyst, you will contribute to the planning, execution, and analysis of direct marketing strategies to drive the Pottery Barn Kids business in the email channel, coordinating with various teams to implement strategies and analyze performance.
Retail
No H1B
Responsibilities
Manage, verify, and track invoices, obtain approvals and maintain expense history binder, and reconcile actual versus budgeted expenses -- communicate variances and reasoning to the team. Submit to external partners in a timely manner
Interact with peers on other WSI brands to share best practices and test results
Maintain key documents -- assist with email calendar, trigger documentation, and more
Provide support in preparation of seasonal and/or monthly presentations to brand partners
Responsible for weekly email reporting, including customer engagement metrics, trends, test results and campaign performance. Share with cross-functional stakeholders in Merchandising, Creative and Inventory, making recommendations for improvements based on findings
Maintain reporting archives including campaign images
Participate in preparing seasonal and quarterly performance recaps and presentations to brand partners. Provide ad hoc reporting and analyses upon request
Coordinate tracking tags for all campaigns from production through approval process using spreadsheet macros
Assign and test all campaign links for accuracy prior to launch. Maintain historical archive. Coordinate with brand to define appropriate landing pages
Pull Promotion Codes from the Promotion Code tool, ensuring accuracy and business rule compliance
Liaison with internal and external service groups including deployment, ecom and finance
Perform database uploads for each seasonal campaign; perform necessary checks and balances to ensure flawless uploads
Participate in the development of seasonal circulation and sales plans to drive the business
Qualification
Required
Minimum 1-3 years' experience in online marketing or email marketing
Proven track record in managing and optimizing a budget to ROI goals
Analytical, proactive, problem-solver with an insatiable curiosity
Strategic and analytical thinker; ability to evaluate alternatives and develop effective solutions
Able to see trends and to extract actionable insights from data to drive results
Strong organization and interpersonal skills; must have excellent communication & presentation skills
Ability to build effective relationships within the team & with cross-functional partners & vendors
Ability to prioritize and work on multiple projects in a deadline-driven environment; able to deal with ambiguity in a fast-paced business
Strong written and oral communication skills
Strong Excel spreadsheet proficiency
Preferred
Retail marketing or retail experience
Relevant undergrad, graduate or internship experience
Benefits
A generous discount on all Williams-Sonoma, Inc. brands
A 401(k) plan and other investment opportunities
Paid vacations, holidays, and time off to volunteer
Health benefits, dental and vision insurance, including same-sex domestic partner benefits
Tax-free commuter benefits
A wellness program that supports your physical, financial, and emotional health
Company
Williams-Sonoma, Inc.
Founded in 1956, Williams-Sonoma, Inc. is the premier specialty retailer of high-quality products for the home.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Marta Benson
CEO Pottery Barn Brands
Jeff Howie
Chief Financial Officer
Recent News
Digital Commerce 360
2024-05-04
2024-05-04
Springfield Business Journal
2024-04-30
Company data provided by crunchbase