Monster Energy · 1 day ago
Collegiate Marketing Lead
Monster Energy is a well-known brand in the beverage industry, and they are seeking a Collegiate Marketing Lead to manage and direct their Collegiate Marketing program. The role involves building relationships with student organizations, managing Collegiate Ambassadors, and overseeing event activations on campus.
EnergyFood and BeverageFood Processing
Responsibilities
Manage the overall direction and training of the Collegiate Marketing program
Identify and engage in all aspects of the student life, both on and off campus
Develop and manage relationships with influential groups and individuals, student organizations, including but not limited to: Greek life, sports, intramurals, gaming, fashion, and lifestyle
Off Campus support to include, but not limited to, housing complexes, venue partnerships, gym affiliations, promoters, and transportation hubs
Manage Collegiate Ambassadors within assigned territory
Own the recruiting, training, and direction of the Collegiate Ambassadors on campus
Frequent in-person check-ins with the Collegiate Ambassadors
Collaborate and lead collegiate focused samplings and activations, in and around campus
Plan and manage all aspects of the event/sampling process: pre, during, and post duties including: contract negotiation, personnel staffing, product delivery/distribution, transportation, supplies, etc. of local events and partnerships
Communicate Collegiate Ambassador program activity to Collegiate Manager and local market stakeholders
Review and approve assigned Collegiate Ambassador reports through online portal
Ensure all Collegiate Ambassadors meet report deadlines for their required campus activity
Collaborate with marketing teams as needed for non-collegiate events, as well as leading efforts to identify sales opportunities and event activations for the sales division
Safely and effectively work in multiple fast paced environments, including warehouse and frequent off-site job locations
Complete tasks both independently and as a team player, willing to learn, flexible schedule and work weekends and holidays
Maintain a positive attitude, have excellent verbal communication skills, as well as exceptional spatial awareness
Organized, can adapt to changes and new situations
Qualification
Required
Manage the overall direction and training of the Collegiate Marketing program
Identify and engage in all aspects of the student life, both on and off campus
Develop and manage relationships with influential groups and individuals, student organizations, including but not limited to: Greek life, sports, intramurals, gaming, fashion, and lifestyle
Manage Collegiate Ambassadors within assigned territory
Own the recruiting, training, and direction of the Collegiate Ambassadors on campus
Frequent in-person check-ins with the Collegiate Ambassadors
Collaborate and lead collegiate focused samplings and activations, in and around campus
Plan and manage all aspects of the event/sampling process: pre, during, and post duties including: contract negotiation, personnel staffing, product delivery/distribution, transportation, supplies, etc. of local events and partnerships
Communicate Collegiate Ambassador program activity to Collegiate Manager and local market stakeholders
Review and approve assigned Collegiate Ambassador reports through online portal
Ensure all Collegiate Ambassadors meet report deadlines for their required campus activity
Collaborate with marketing teams as needed for non-collegiate events
Lead efforts to identify sales opportunities and event activations for the sales division
Safely and effectively work in multiple fast paced environments, including warehouse and frequent off-site job locations
Complete tasks both independently and as a team player
Willing to learn, flexible schedule and work weekends and holidays
Maintain a positive attitude
Have excellent verbal communication skills
Have exceptional spatial awareness
Organized, can adapt to changes and new situations
Prefer a Bachelor's Degree in the field of -- Marketing, Communications, or related field of study
Between 1-3 years of experience in sales or marketing
Benefits
Competitive total compensation
Company
Monster Energy
Monster Energy is a beverage company.
Funding
Current Stage
Late StageRecent News
2026-01-24
Sports Business Journal
2026-01-23
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