Uneek Jewelry · 6 hours ago
Brand & Marketing Lead
Uneek Jewelry is a luxury jewelry brand seeking a Brand & Marketing Lead to drive their integrated marketing plan. This role involves translating product and brand strategy into effective marketing campaigns, managing social media and external partners, and leading a team to ensure timely and high-quality deliverables.
Responsibilities
Own the annual and seasonal marketing calendar across wholesale and future DTC; align to product and brand strategy
Translate launches into integrated go‑to‑market plans (campaigns, assets, channels, timelines, KPIs)
Develop channel plans for newsletters/email and outreach; brief content and creative needs
Lead social media direction and oversight in partnership with the external social media agency — setting priorities, guiding storytelling, aligning content to brand standards, and approving monthly content plans and briefs
Manage external social partners, creators, and freelancers — ensuring deliverables meet Uneek’s luxury aesthetic, deadlines, and campaign requirements; serve as the primary liaison for social strategy, content needs, and performance feedback
Primary relationship owner for agencies and partners (social, PR, media, creative vendors); align scope, timelines, and quality
Negotiate scopes and manage contracts with Director/Accounting
Lead weekly stand‑ups, assign tasks, and unblock the team; maintain a single source of truth for priorities/deadlines
Issue clear briefs and pre‑approve creative/channel plans before Director review
Coach Associates on luxury brand standards, craft excellence, and process discipline
Coordinate with Sales, Merchandising, and Operations to ensure launch readiness (assets, education tools, displays, trade show support)
Ensure retailer programs and co‑op executions align with Uneek’s brand standards
Uphold brand guidelines and elevate creative quality across touchpoints
Ensure compliance with data privacy and email best practices
On‑time, in‑full (OTIF) delivery of campaign assets and launches
Budget adherence (±5% vs. plan)
Email performance and list growth
Retailer adoption of assets and co‑op utilization
Internal satisfaction (Sales/Leadership) with campaign quality and impact
Qualification
Required
3–4 years in integrated marketing (luxury/premium preferred) with team leadership experience (can include interns)
Ownership of calendars, budgets, and multi‑channel campaigns
Strong project leadership, and vendor/agency management
Hands‑on with ESP/CMS and reporting practices
Luxury and fine jewelry experience (bonus for experience working with a jewelry wholesaler)
Company
Uneek Jewelry
Uneek Jewelry designs handcrafted engagement rings and bridal collections.
Funding
Current Stage
Early StageCompany data provided by crunchbase